Huawei P30 Pro
News,  The Business of Mobile Photography

Huawei Wins EISA’s “Best Smartphone of the Year” Award For Second Year RunningWith The P30 Pro 

Huawei Consumer Business Group (CBG) today received an award from the European Image and Sound Association (EISA), a group comprising 55 of the world’s most respected consumer electronics magazines. HUAWEI’s P30 Pro was named “EISA Best Smartphone 2019-2020” by the Association, the second year in a row Huawei has won this category. This doesn’t surprise me at all, I am the very proud owner of a Huawei P30 Pro and the image quality is second to none.

The EISA called out the Huawei P30 Pro’s low-light photographic capabilities as being “by far the best you can currently get from a smartphone.” It also praised the ultra-wide lens, portrait mode and the periscopic 5x telephoto lens saying that it “surpasses any of its competitors.”

“We are honored to receive another award from EISA and pleased with the recognition of the P30 Pro. With every device, Huawei is committed to bringing new and improved smartphone photography experience to consumers, pushing the limit of smartphone camera capabilities with the latest technologies,” said Li Changzhu, Vice President of the Handset Business, Huawei Consumer Business Group. The EISA also recommended the HUAWEI P30 Pro as the perfect companion for dedicated photographers, believing it marked yet another impressive advance in mobile photography.

The HUAWEI P30 Pro has taken an incredible step in mobile photography introducing the innovative HUAWEI SuperSpectrum Sensor, an optical SuperZoom Lens, a new HUAWEI Time of Flight (ToF) Camera, and enhanced optical and AI image stabilization technology.

The unmatched Leica Quad Camera System features a 40MP main camera, a 20MP ultra-wide angle camera, an 8MP telephoto camera, the HUAWEI ToF Camera and a 32MP front camera. The new periscope telephoto lens allows more optical zooming capabilities to be tucked in a compact body without losing image quality. Together with the colour saturation provided by the 40 MP main camera, and stability of OIS and AIS, the SuperZoom Lens offers 5x optical, 10x hybrid and 50x digital zoom with great resolution and rich detail.

The HUAWEI P30 Pro’s elegant double 3D curved glass body and 6.47” OLED Dewdrop display is both dust and water resistant and powered by the Kirin 980, the world’s first 7nm mobile process chipset. The P30 Pro also sports a class leading 4200 mAh battery, which lasts up to two days of regular phone use.

EISA members include expert media across the full spectrum of consumer electronics from over 30 countries, and each member contributes to one or more of EISA’s six Expert Groups—namely photography, mobile devices, Hi-Fi, home theatre audio, home theatre display & video, and in-car electronics. Every year, EISA members nominate a list of products that they consider the standout performers in each of these Expert Groups. Nominations are then presented at EISA’s AGM, where members conduct an in-depth deliberation before voting for the winner of each category.

The award will be formally presented to Huawei during IFA at the EISA Awards Ceremony on September 6th in Berlin, to coincide with the opening of the IFA consumer electronics show.

Joanne Carter is a British photography journalist, editor, curator, and the founder of *TheAppWhisperer.com*, one of the world’s leading platforms dedicated to mobile photography and art. Since its launch in 2009, TheAppWhisperer has become an international hub for artists of all levels to discover, learn, exhibit, and engage with contemporary photographic practice.Built on principles of inclusivity, accessibility, and artistic excellence, Joanne has spent almost two decades championing mobile photography as a serious artistic medium. Through interviews, critical essays, exhibitions, competitions, and education, she has helped shape and document the evolution of mobile art on a global scale.Her work has taken her internationally, lecturing on photography and mobile art at institutions and events including the Museum of Art in Seoul, South Korea, alongside appearances in the UK and Europe. She has served as a juror for international photography and mobile art awards across Portugal, Canada, the United States, South Korea, Italy, and the UK.Joanne is also the founder of *TheAppWhispererPrintSales.com*, one of the first online galleries dedicated exclusively to collectible mobile art, connecting artists with collectors across Europe, the United States, and Asia.Before founding TheAppWhisperer, Joanne worked extensively in print journalism and photographic publishing, including roles at a paparazzi photo agency and as deputy editor of a leading photography magazine. Her freelance journalism, criticism, and commentary have been published widely in both the UK and the US, with bylines in *The Times*, *The Sunday Times*, *The Guardian*, *Popular Photography*, *NikonPro*, *DPReview*, *Which?*, *Vogue Italia*, *LensCulture*, the *BBC*, and more recently, the *Financial Times*, where her published letters on photography continue to contribute to wider conversations around the medium.Alongside her editorial and curatorial work, Joanne’s own photographic practice has been exhibited internationally across the UK, Europe, South Korea, and the United States. Her work increasingly explores themes of grief, loss, death, memory, and the body.Her current research interests centre on grief, death, and poverty, with forthcoming postgraduate study leading towards doctoral research in these areas.Joanne is currently developing new long-form writing and photographic projects and is available for commissions, editorial projects, speaking engagements, and collaborations.Contact: joannetheappwhisperer@gmail.com)