Fujifilm Launch New Smartphone Printer and App!
Fujifilm is launching a smartphone printer, the Instax SHARE SP-1, that enables easy creation of Instax prints using images sent wirelessly from a smartphone.
Fujifilm’s range of Instax instant cameras, which output photos in the traditional analogue style, has enjoyed a huge surge in popularity recently. This has led to requests from users who wish to produce ‘Instax-style’ prints from their smartphones. The Instax printer is a neat, compact unit measuring 101.6mm x 42mm x 122.5mm and weighing just 253g. It produces a print in a mere 16 seconds and uses standard Instax Mini film for its output.
Together with the release of the printer, Fujifilm is also unveiling a free Instax app that is compatible with iPhones and Android models. This app enables users to send their smartphone images to their Instax SHARE SP-1 wirelessly and then print them in Instax frames. The app also offers various features such as image enlargement/reduction and filters including black & white and sepia.
A wide range of templates is also available via the app, making photo printing more flexible, fun and creative. The Real Time Template, on which the date, time, place, weather, temperature and humidity are printed on the photo, makes it ideal for holiday snaps. With the Limited Edition Template, each print is marked with a serial number which is perfect for parties or nights out. On SNS Template, images uploaded to Facebook and Instagram can be printed with the profile photo and the number of likes.
Gabriel Da Costa, product manager for professional film, made this comment: “Fujifilm’s Instax cameras are the perfect antidote to the disposable digital age and the format is hugely popular with the 15-30 age group. Instax has a really passionate following and our social media channels are full of examples of creative and imaginative instant photography. I’m sure the release of the Instax SHARE SP-1 will help to further inspire young photographers to take, preserve and physically share their images.”
The Instax SHARE SP-1 will be available in the UK from early March, with an RRP of between £140 and £150.
Joanne Carter
Joanne Carter is a British photographer, photography journalist, editor and curator and the founder and editorial director of TheAppWhisperer.com, an independent international photography publication established in 2009.Her journalism, criticism and commentary have appeared in The Times, The Sunday Times, The Guardian, Financial Times, BBC, Vogue Italia, LensCulture, Popular Photography, Android Magazine, NikonPro, DPReview, Which Digital Camera and Which Camera. She has lectured internationally on photography and mobile art, served as a juror for international photography awards, and exhibited her own photographic work across the UK, Europe, South Korea and the United States.Alongside her editorial work, Joanne's photographic and postgraduate research explores death, grief, memory, representation and social inequality through contemporary photography, participatory practice and visual research methods, with the longer-term aim of developing this work through doctoral research.Through TheAppWhisperer, she continues to publish independent photography journalism spanning contemporary photographic practice, mobile imaging, photographic apps, computational photography and emerging imaging technologies.Joanne is available for editorial commissions, photography projects, judging, curatorial work, speaking engagements, consultancy and selected collaborations.
