eBay Buys RedLaser – the barcode scanning app for iPhone
News just in is that eBay have just announced that they have bought RedLaser, that cool barcode-scanning app that we have reviewed previously – eBay have also acquired all related technology from it’s developer Occipital.
We do not have details yet on the actual terms but we expect it to be quite considerable. RedLaser has had over 2 million downloads from the App Store. eBay will integrate RedLaser’s app into its iPhone apps, including their eBay Marketplace, eBay Selling, StubHub and Shopping.com.
RedLaser was originally available in the app store for $1.99 but eBay have now made it free and will be integrating it into more than 200 million listings as well as product inventory from over 7,000 merchants on Shopping.com.
Occipital will continue with their current apps, Snapture and FoodScanner but obviously this purchase represents a huge boost to their profits and also a boost to current and future developers out there.
Joanne Carter
Joanne Carter is a British photographer, photography journalist, editor and curator and the founder and editorial director of TheAppWhisperer.com, an independent international photography publication established in 2009.Her journalism, criticism and commentary have appeared in The Times, The Sunday Times, The Guardian, Financial Times, BBC, Vogue Italia, LensCulture, Popular Photography, Android Magazine, NikonPro, DPReview, Which Digital Camera and Which Camera. She has lectured internationally on photography and mobile art, served as a juror for international photography awards, and exhibited her own photographic work across the UK, Europe, South Korea and the United States.Alongside her editorial work, Joanne's photographic and postgraduate research explores death, grief, memory, representation and social inequality through contemporary photography, participatory practice and visual research methods, with the longer-term aim of developing this work through doctoral research.Through TheAppWhisperer, she continues to publish independent photography journalism spanning contemporary photographic practice, mobile imaging, photographic apps, computational photography and emerging imaging technologies.Joanne is available for editorial commissions, photography projects, judging, curatorial work, speaking engagements, consultancy and selected collaborations.
