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Rovio Thrives To Become The Most Operator-friendly Developer

Bad Piggy Bank, the mobile payment system announced by Rovio in collaboration with  Fortumo in December 2010, is now ready for integration with mobile carriers globally. The first carrier to integrate Bad Piggy Bank successfully is Elisa, the largest network operator in Finland.

In addition to improved convenience in mobile payments, Rovio has teamed up with Nokia Siemens Networks Smart Labs to optimize the network usage of mobile applications and improve battery life on all smartphones. Nokia Siemens Networks Smart Labs will help Rovio deliver the best possible service from both the consumer and mobile carrier point of view.

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Bad Piggy Bank is a system for carrier billing that provides the consumers with a straightforward, hassle-free purchase experience – no registration or credit card required. All purchases made via Bad Piggy Bank will be charged through the customer’s mobile plan invoice.

Bad Piggy Bank will be available for all carriers worldwide with a fixed revenue share model for mobile application purchases. Elisa is the first carrier in the world that will be offering this model in the current application market, and make in-app purchases more practical for developers, operators and consumers alike. Bad Piggy Bank is powered by Fortumo mobile payments.

In addition to Rovio applications, other leading mobile developers are planning to integrate Bad Piggy Bank in their products.

 

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Rovio has entered into collaboration with Nokia Siemens Networks to ensure that Angry Birds is network friendly. When the game is connecting over the network, downloading new levels, uploading scores, etc., it’s important that the game uses network resources wisely.

Testing future versions of the game in the Nokia Siemens Networks Smart Labs gives Rovio insight about how the game performs in the network, and how it can be optimized to generate a minimal load on the network while simultaneously providing the best possible user experience.

Optimizing the way an application connects over the network and minimizing the amount of data sent, means that the users’ data plans are not consumed unnecessarily. Additionally, reducing any unnecessary network activity ensures optimal life of the device battery.

Joanne Carter is a British photography journalist, editor, curator, and the founder of *TheAppWhisperer.com*, one of the world’s leading platforms dedicated to mobile photography and art. Since its launch in 2009, TheAppWhisperer has become an international hub for artists of all levels to discover, learn, exhibit, and engage with contemporary photographic practice.Built on principles of inclusivity, accessibility, and artistic excellence, Joanne has spent almost two decades championing mobile photography as a serious artistic medium. Through interviews, critical essays, exhibitions, competitions, and education, she has helped shape and document the evolution of mobile art on a global scale.Her work has taken her internationally, lecturing on photography and mobile art at institutions and events including the Museum of Art in Seoul, South Korea, alongside appearances in the UK and Europe. She has served as a juror for international photography and mobile art awards across Portugal, Canada, the United States, South Korea, Italy, and the UK.Joanne is also the founder of *TheAppWhispererPrintSales.com*, one of the first online galleries dedicated exclusively to collectible mobile art, connecting artists with collectors across Europe, the United States, and Asia.Before founding TheAppWhisperer, Joanne worked extensively in print journalism and photographic publishing, including roles at a paparazzi photo agency and as deputy editor of a leading photography magazine. Her freelance journalism, criticism, and commentary have been published widely in both the UK and the US, with bylines in *The Times*, *The Sunday Times*, *The Guardian*, *Popular Photography*, *NikonPro*, *DPReview*, *Which?*, *Vogue Italia*, *LensCulture*, the *BBC*, and more recently, the *Financial Times*, where her published letters on photography continue to contribute to wider conversations around the medium.Alongside her editorial and curatorial work, Joanne’s own photographic practice has been exhibited internationally across the UK, Europe, South Korea, and the United States. Her work increasingly explores themes of grief, loss, death, memory, and the body.Her current research interests centre on grief, death, and poverty, with forthcoming postgraduate study leading towards doctoral research in these areas.Joanne is currently developing new long-form writing and photographic projects and is available for commissions, editorial projects, speaking engagements, and collaborations.Contact: joannetheappwhisperer@gmail.com)