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Adobe Announces New Adobe Camera Pack for In-App Purchase With Photoshop Express

With more than 20 million customers and growing, Adobe Photoshop Express has achieved great popularity on iOS and Android devices. Photoshop Express offers easy, on-the-go support for capturing, organising, editing and sharing photos on popular social networks like Facebook, making it a must-have app for customers working with digital photos on new smartphones and tablets.
 

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Adobe today announced the immediate availability of Adobe Photoshop Express 2.0 software for iOS devices. Available as a free download on the Apple iTunes Store, Photoshop Express 2.0 introduces a new Adobe Camera Pack for in-app purchase. This Camera Pack includes the following:
 
·         Reduce Noise: Even the best phone cameras can introduce small amounts of grain and speckling—called noise—into images. The Reduce Noise feature quickly smooths out those flaws to improve photos.
·         Self Timer: Set a camera timer to three or 10-second intervals to control when the photo is snapped and capture just the desired moment.
·         Auto Review: Ensure a good shot and delete it quickly if not. Auto Review provides a quick look at pictures before the action passes by.
 
The Adobe Camera Pack enhances the new camera workflow that debuted in Photoshop Express 1.5 for iOS and enabled customers to continuously and rapidly shoot photos directly in the app.
 
“Photoshop Express 2.0 and the new Adobe Camera Pack solve a problem for anyone who cares about the quality of their images,” says Jordan Davis, senior product manager for mobile imaging at Adobe. “Our new Reduce Noise feature fixes the graininess that often impacts photos, even those taken with high-quality phone cameras. It’s fast, accurate and puts professional Adobe Photoshop quality in the palm of your hand.”
 

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Photoshop Express 2.0 for iOS is available worldwide in English for free download from the iTunes store. The Adobe Camera Pack is available for in-app purchase for £2.39. Instructions for purchase are provided in the app.
 
Photoshop Express 2.0 requires iOS 4.2 or later. To use the Adobe Camera Pack, customers must have an iPhone 3Gs, iPhone 4, iPod Touch (3rd or 4th generation), or an iPad or iPad 2 (note that Photoshop Express does not include support for the iPad 2 camera at this time).

Joanne Carter is a British photographer, photography journalist, editor and curator and the founder and editorial director of TheAppWhisperer.com, an independent international photography publication established in 2009.Her journalism, criticism and commentary have appeared in The Times, The Sunday Times, The Guardian, Financial Times, BBC, Vogue Italia, LensCulture, Popular Photography, Android Magazine, NikonPro, DPReview, Which Digital Camera and Which Camera. She has lectured internationally on photography and mobile art, served as a juror for international photography awards, and exhibited her own photographic work across the UK, Europe, South Korea and the United States.Alongside her editorial work, Joanne's photographic and postgraduate research explores death, grief, memory, representation and social inequality through contemporary photography, participatory practice and visual research methods, with the longer-term aim of developing this work through doctoral research.Through TheAppWhisperer, she continues to publish independent photography journalism spanning contemporary photographic practice, mobile imaging, photographic apps, computational photography and emerging imaging technologies.Joanne is available for editorial commissions, photography projects, judging, curatorial work, speaking engagements, consultancy and selected collaborations.