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Adobe Announces New Adobe Camera Pack for In-App Purchase With Photoshop Express

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With more than 20 million customers and growing, Adobe Photoshop Express has achieved great popularity on iOS and Android devices. Photoshop Express offers easy, on-the-go support for capturing, organising, editing and sharing photos on popular social networks like Facebook, making it a must-have app for customers working with digital photos on new smartphones and tablets.
 

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Adobe today announced the immediate availability of Adobe Photoshop Express 2.0 software for iOS devices. Available as a free download on the Apple iTunes Store, Photoshop Express 2.0 introduces a new Adobe Camera Pack for in-app purchase. This Camera Pack includes the following:
 
·         Reduce Noise: Even the best phone cameras can introduce small amounts of grain and speckling—called noise—into images. The Reduce Noise feature quickly smooths out those flaws to improve photos.
·         Self Timer: Set a camera timer to three or 10-second intervals to control when the photo is snapped and capture just the desired moment.
·         Auto Review: Ensure a good shot and delete it quickly if not. Auto Review provides a quick look at pictures before the action passes by.
 
The Adobe Camera Pack enhances the new camera workflow that debuted in Photoshop Express 1.5 for iOS and enabled customers to continuously and rapidly shoot photos directly in the app.
 
“Photoshop Express 2.0 and the new Adobe Camera Pack solve a problem for anyone who cares about the quality of their images,” says Jordan Davis, senior product manager for mobile imaging at Adobe. “Our new Reduce Noise feature fixes the graininess that often impacts photos, even those taken with high-quality phone cameras. It’s fast, accurate and puts professional Adobe Photoshop quality in the palm of your hand.”
 

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Photoshop Express 2.0 for iOS is available worldwide in English for free download from the iTunes store. The Adobe Camera Pack is available for in-app purchase for £2.39. Instructions for purchase are provided in the app.
 
Photoshop Express 2.0 requires iOS 4.2 or later. To use the Adobe Camera Pack, customers must have an iPhone 3Gs, iPhone 4, iPod Touch (3rd or 4th generation), or an iPad or iPad 2 (note that Photoshop Express does not include support for the iPad 2 camera at this time).

By Joanne Carter

Joanne Carter, creator of the world’s most popular mobile photography and art website— TheAppWhisperer.com— TheAppWhisperer platform has been a pivotal cyberspace for mobile artists of all abilities to learn about, to explore, to celebrate and to share mobile artworks. Joanne’s compassion, inclusivity, and humility are hallmarks in all that she does, and is particularly evident in the platform she has built. In her words, “We all have the potential to remove ourselves from the centre of any circle and to expand a sphere of compassion outward; to include everyone interested in mobile art, ensuring every artist is within reach”, she has said.
Promotion of mobile artists and the art form as a primary medium in today’s art world, has become her life’s focus. She has presented lectures bolstering mobile artists and their art from as far away as the Museum of Art in Seoul, South Korea to closer to her home in the UK at Focus on Imaging. Her experience as a jurist for mobile art competitions includes: Portugal, Canada, US, S Korea, UK and Italy. And her travels pioneering the breadth of mobile art includes key events in: Frankfurt, Naples, Amalfi Coast, Paris, Brazil, London.
Pioneering the world’s first mobile art online gallery - TheAppWhispererPrintSales.com has extended her reach even further, shipping from London, UK to clients in the US, Europe and The Far East to a global group of collectors looking for exclusive art to hang in their homes and offices. The online gallery specialises in prints for discerning collectors of unique, previously unseen signed limited edition art.
Her journey towards becoming The App Whisperer, includes (but is not limited to) working for a paparazzi photo agency for several years and as a deputy editor for a photo print magazine. Her own freelance photographic journalistic work is also widely acclaimed. She has been published extensively both within the UK and the US in national and international titles. These include The Times, The Sunday Times, The Guardian, Popular Photography & Imaging, dpreview, NikonPro, Which? and more recently with the BBC as a Contributor, Columnist at Vogue Italia and Contributing Editor at LensCulture. Her professional photography has also been widely exhibited throughout Europe, including Italy, Portugal and the UK.
She is currently writing several books, all related to mobile art and is always open to requests for new commissions for either writing or photography projects or a combination of both. Please contact her at: joanne@theappwhisperer.com

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