Brand New 4-in-1 Olloclip – With Two Macro Lenses!
Following on soon after their previous hardware release with the Olloclip telephoto lens, the uber popular hardware iOS accessory manufacturer have now released a 4-IN-1 Olloclip device. The Olloclip 4-IN-1 lens system, the latest in the company’s line of simple, easy-to-use mobile photography tools, offers fisheye, wide-angle, and two macro (10x and 15x magnification) lenses in less than one ounce — with enhanced optics and sleek new design — all for $69.99 USD.
Simple, elegant and unobtrusive, the olloclip 4-IN-1 lens connects to the iPhone within seconds. With the fisheye and wide-angle lenses on opposite sides, selecting a lens is as simple as flipping the lens over. The macro lenses are cleverly revealed by unscrewing either the fisheye or wide-angle lens.
The olloclip 4-IN-1 lens works with all favorite apps in photo and video mode, making it easy for sports and travel enthusiasts, amateur and professional photographers to get exactly the shots and videos they want.
Building on the success of the original olloclip 3-in-1 lens, the olloclip 4-IN-1 lens solution is designed from aircraft-grade aluminum and precision-ground, coated glass optics — but with the specific field-of-view, light-control and resolution characteristics of the iPhone 5s’ eight-megapixel camera in mind. The wide-angle and fisheye lenses have been improved to deliver sharper images, edge to edge, with less lens distortion and enhanced clarity overall. Additionally, the 10x macro lens has a focus distance of about 18mm, allowing users to get more light on the subject (as compared to its predecessor, the 3-IN-1 olloclip lens) and allowing more depth of field so that more of the image is in focus.
“We wanted to enhance the new features of the iPhone 5s camera, including the five-element lens, autofocus matrix metering and dynamic local tone map that ensures more true-to-life color, while also complementing the iPhone’s aesthetic look,” said Patrick O’Neill, founder and president (CEO) of olloclip. “We believe we’ve succeeded in creating an elegant, pocket-size product that any iPhone user will be proud of and that any iPhone photographer will be inspired to use to create great art.”
The olloclip 4-IN-1 lens retails for $69.99 USD and can be purchased at http://www.olloclip.com and through Apple and other major retailers.
Product Features
• Fisheye lens captures approximately a 180° field-of-view.
• Wide-angle lens nearly doubles the iPhone’s normal field of view.
• 10x macro lens 10X magnification with a 18mm focus distance.
• The 15x macro lens 15X magnification, with a 12mm focus distance.
• Enhanced panorama increases the field of view, horizontally and vertically, when used with the iPhone’s panorama mode.
• Size 1.5″ x 1″ x 1″
• Weight 0.8 oz.
• Compatibility iPhone 4/4s, 5/5s, iPod touch 4th and 5th generation (with special adaptor included with the lens; also can be used with all photo and video apps)
• Colors Black, silver, red
Joanne Carter
Joanne Carter is a British photography journalist, editor, curator, and the founder of *TheAppWhisperer.com*, one of the world’s leading platforms dedicated to mobile photography and art. Since its launch in 2009, TheAppWhisperer has become an international hub for artists of all levels to discover, learn, exhibit, and engage with contemporary photographic practice.Built on principles of inclusivity, accessibility, and artistic excellence, Joanne has spent almost two decades championing mobile photography as a serious artistic medium. Through interviews, critical essays, exhibitions, competitions, and education, she has helped shape and document the evolution of mobile art on a global scale.Her work has taken her internationally, lecturing on photography and mobile art at institutions and events including the Museum of Art in Seoul, South Korea, alongside appearances in the UK and Europe. She has served as a juror for international photography and mobile art awards across Portugal, Canada, the United States, South Korea, Italy, and the UK.Joanne is also the founder of *TheAppWhispererPrintSales.com*, one of the first online galleries dedicated exclusively to collectible mobile art, connecting artists with collectors across Europe, the United States, and Asia.Before founding TheAppWhisperer, Joanne worked extensively in print journalism and photographic publishing, including roles at a paparazzi photo agency and as deputy editor of a leading photography magazine. Her freelance journalism, criticism, and commentary have been published widely in both the UK and the US, with bylines in *The Times*, *The Sunday Times*, *The Guardian*, *Popular Photography*, *NikonPro*, *DPReview*, *Which?*, *Vogue Italia*, *LensCulture*, the *BBC*, and more recently, the *Financial Times*, where her published letters on photography continue to contribute to wider conversations around the medium.Alongside her editorial and curatorial work, Joanne’s own photographic practice has been exhibited internationally across the UK, Europe, South Korea, and the United States. Her work increasingly explores themes of grief, loss, death, memory, and the body.Her current research interests centre on grief, death, and poverty, with forthcoming postgraduate study leading towards doctoral research in these areas.Joanne is currently developing new long-form writing and photographic projects and is available for commissions, editorial projects, speaking engagements, and collaborations.Contact: joannetheappwhisperer@gmail.com)
