Brand New 4-in-1 Olloclip – With Two Macro Lenses!
Following on soon after their previous hardware release with the Olloclip telephoto lens, the uber popular hardware iOS accessory manufacturer have now released a 4-IN-1 Olloclip device. The Olloclip 4-IN-1 lens system, the latest in the company’s line of simple, easy-to-use mobile photography tools, offers fisheye, wide-angle, and two macro (10x and 15x magnification) lenses in less than one ounce — with enhanced optics and sleek new design — all for $69.99 USD.
Simple, elegant and unobtrusive, the olloclip 4-IN-1 lens connects to the iPhone within seconds. With the fisheye and wide-angle lenses on opposite sides, selecting a lens is as simple as flipping the lens over. The macro lenses are cleverly revealed by unscrewing either the fisheye or wide-angle lens.
The olloclip 4-IN-1 lens works with all favorite apps in photo and video mode, making it easy for sports and travel enthusiasts, amateur and professional photographers to get exactly the shots and videos they want.
Building on the success of the original olloclip 3-in-1 lens, the olloclip 4-IN-1 lens solution is designed from aircraft-grade aluminum and precision-ground, coated glass optics — but with the specific field-of-view, light-control and resolution characteristics of the iPhone 5s’ eight-megapixel camera in mind. The wide-angle and fisheye lenses have been improved to deliver sharper images, edge to edge, with less lens distortion and enhanced clarity overall. Additionally, the 10x macro lens has a focus distance of about 18mm, allowing users to get more light on the subject (as compared to its predecessor, the 3-IN-1 olloclip lens) and allowing more depth of field so that more of the image is in focus.
“We wanted to enhance the new features of the iPhone 5s camera, including the five-element lens, autofocus matrix metering and dynamic local tone map that ensures more true-to-life color, while also complementing the iPhone’s aesthetic look,” said Patrick O’Neill, founder and president (CEO) of olloclip. “We believe we’ve succeeded in creating an elegant, pocket-size product that any iPhone user will be proud of and that any iPhone photographer will be inspired to use to create great art.”
The olloclip 4-IN-1 lens retails for $69.99 USD and can be purchased at http://www.olloclip.com and through Apple and other major retailers.
Product Features
• Fisheye lens captures approximately a 180° field-of-view.
• Wide-angle lens nearly doubles the iPhone’s normal field of view.
• 10x macro lens 10X magnification with a 18mm focus distance.
• The 15x macro lens 15X magnification, with a 12mm focus distance.
• Enhanced panorama increases the field of view, horizontally and vertically, when used with the iPhone’s panorama mode.
• Size 1.5″ x 1″ x 1″
• Weight 0.8 oz.
• Compatibility iPhone 4/4s, 5/5s, iPod touch 4th and 5th generation (with special adaptor included with the lens; also can be used with all photo and video apps)
• Colors Black, silver, red
Joanne Carter
Joanne Carter is a British photographer, photography journalist, editor and curator and the founder and editorial director of TheAppWhisperer.com, an independent international photography publication established in 2009.Her journalism, criticism and commentary have appeared in The Times, The Sunday Times, The Guardian, Financial Times, BBC, Vogue Italia, LensCulture, Popular Photography, Android Magazine, NikonPro, DPReview, Which Digital Camera and Which Camera. She has lectured internationally on photography and mobile art, served as a juror for international photography awards, and exhibited her own photographic work across the UK, Europe, South Korea and the United States.Alongside her editorial work, Joanne's photographic and postgraduate research explores death, grief, memory, representation and social inequality through contemporary photography, participatory practice and visual research methods, with the longer-term aim of developing this work through doctoral research.Through TheAppWhisperer, she continues to publish independent photography journalism spanning contemporary photographic practice, mobile imaging, photographic apps, computational photography and emerging imaging technologies.Joanne is available for editorial commissions, photography projects, judging, curatorial work, speaking engagements, consultancy and selected collaborations.
