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Samsung Opens Pop-Up Space In London’s Portobello Road

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Samsung Mobile UK today announced a network of retail collaborations across West London’s fashion, beauty, food and lifestyle communities, to mark the opening of its new temporary pop-up space, the Samsung Galaxy Studio, located on Portobello Road. From tomorrow, members of the public will have the chance to visit the Samsung Galaxy Studio, and experience for themselves Samsung’s brand new mobile devices – the Samsung Galaxy Note 3, Galaxy Gear, Galaxy Note 10.1 (2014 edition) and Galaxy Tab 3 Kids.

 

Visitors to London’s Portobello Road between Saturday 19th October – Sunday 24th November, will have the opportunity to see the new range of Galaxy devices, perhaps for the first time, as the Galaxy Tab 3 Kids is not even available to buy in UK stores yet. When in the Galaxy Studio, visitors can enjoy hands on time with the devices and create personalised content, such as badges and postcards, and also receive advice on how to use the key features of the devices.

 

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In addition, Samsung is working with eight retailers on Portobello Road to integrate the devices into their businesses, including;

  • 10500 – Hair Salon: Customers can use the devices to create a scrapbook of their favourite hair styles that they find on the web. They can also view and make notes on digital look books featuring various styles and colour options. Fashion publication, MyMagazine, will keep customers entertained until their stylist is ready to see them, while their kids can use Galaxy Note 3 to draw and scribble on while they are waiting for parents to get their hair done.
  • Coco – Nail Shop: Customers can browse and select a desired nail style from a digital scrapbook using the new devices. The nail technicians will take a photo of the finished painted nails and add them to the scrapbook for future nail consultations.
  • Pedlars – Homeware: Customers will be able to view information about the different designers Pedlars work with, and can also research their purchases before they buy to find the item just right for them.
  • L’Epicerie – Deli & Café: Customers can calculate how much everyone’s food and drink will be before they order, or just take their time to browse the web and check out the latest news on My Magazine while they eat and relax.
  • Provenance – Butcher: Customers can find the perfect matching sauces or wine for the meat they buy using the devices. They can also browse recipe ideas while they are in the store and then email them to themselves.
  • Coffee plant – Café: Customers can catch up on the latest news in My Magazine on the Galaxy Note devices while they enjoy their favourite cup of coffee.
  • Kuka Me – Jewellery: Designers in the store will use the devices to collect inspirations for new designs from the Internet using the Scrapbook feature, and can then show them to customers. They will use the devices to customise existing collections while the customer is in the store, and also show them the next season’s accessories if they can’t find something they like from the current range in store.
  • Mushroom – Stall: Customers can write down cooking tips and notes on the spot using the new S Note and email them to themselves, as well as create scrapbooks and lists of recipes containing the different types of mushrooms available to buy on the stall.
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Simon Stanford, Vice President of IT & Mobile Divisions, Samsung UK & Ireland said, “Our objective in opening the Samsung Galaxy Studio on Portobello Road was to highlight the everyday functionality of our new range of Galaxy devices and support local retailers in the area in integrating this new technology into their businesses. We believe that with this new pop-up space and our collaborations with Portobello Road-based retailers, we have created an engaging and immersive experience for our customers to experience our products and see how they can benefit them.”

The Samsung Galaxy Note 3, Galaxy Gear and Galaxy Note 10.1 (2014 edition) are available to buy in the UK from selected retailers as well as the Samsung Experience Store at Westfield Stratford City. The Galaxy Tab 3 Kids will be available to buy later this year.

By Joanne Carter

Joanne Carter, creator of the world’s most popular mobile photography and art website— TheAppWhisperer.com— TheAppWhisperer platform has been a pivotal cyberspace for mobile artists of all abilities to learn about, to explore, to celebrate and to share mobile artworks. Joanne’s compassion, inclusivity, and humility are hallmarks in all that she does, and is particularly evident in the platform she has built. In her words, “We all have the potential to remove ourselves from the centre of any circle and to expand a sphere of compassion outward; to include everyone interested in mobile art, ensuring every artist is within reach”, she has said.
Promotion of mobile artists and the art form as a primary medium in today’s art world, has become her life’s focus. She has presented lectures bolstering mobile artists and their art from as far away as the Museum of Art in Seoul, South Korea to closer to her home in the UK at Focus on Imaging. Her experience as a jurist for mobile art competitions includes: Portugal, Canada, US, S Korea, UK and Italy. And her travels pioneering the breadth of mobile art includes key events in: Frankfurt, Naples, Amalfi Coast, Paris, Brazil, London.
Pioneering the world’s first mobile art online gallery - TheAppWhispererPrintSales.com has extended her reach even further, shipping from London, UK to clients in the US, Europe and The Far East to a global group of collectors looking for exclusive art to hang in their homes and offices. The online gallery specialises in prints for discerning collectors of unique, previously unseen signed limited edition art.
Her journey towards becoming The App Whisperer, includes (but is not limited to) working for a paparazzi photo agency for several years and as a deputy editor for a photo print magazine. Her own freelance photographic journalistic work is also widely acclaimed. She has been published extensively both within the UK and the US in national and international titles. These include The Times, The Sunday Times, The Guardian, Popular Photography & Imaging, dpreview, NikonPro, Which? and more recently with the BBC as a Contributor, Columnist at Vogue Italia and Contributing Editor at LensCulture. Her professional photography has also been widely exhibited throughout Europe, including Italy, Portugal and the UK.
She is currently writing several books, all related to mobile art and is always open to requests for new commissions for either writing or photography projects or a combination of both. Please contact her at: joanne@theappwhisperer.com

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