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TIPA names HUAWEI P40 Series the Best Photo Smartphones of 2020

Huawei Consumer Business Group (BG) today announced that the Technical Image Press Association (TIPA) has given the HUAWEI P40 Series the highly coveted TIPA World Awards 2020, crowning the three flagship smartphones – HUAWEI P40, HUAWEI P40 Pro and HUAWEI P40 Pro+ – the Best Photo Smartphones of 2020. This marks the fourth consecutive year that the HUAWEI P Series has been recognised by TIPA, standing alongside a range of exceptional gear and solutions that professional photographers have come to love and rely on.

Founded in 1991, TIPA is a highly respected industry association with member publications hailing from photo and imaging fields across the globe both print and online. The association bestows TIPA World Awards annually to companies and new products that TIPA editors deem to deliver the best quality, performance and value to consumers. In the TIPA World Awards 2020 Official Product Citation, TIPA writes: “Smartphone photographic capability takes another great leap forward with the latest generation of Huawei’s P-Series. All three smartphones – the P40, P40 Pro and the P40 Pro+ – have the Kirin 990 5G chipset, a large 1/1.28-inch sensor, and were developed in conjunction with Leica. Noteworthy features of the models include AI-powered white balance algorithms, including those dedicated to optimise skin-tone and texture, greatly enhanced dynamic range and low light performance, colour temperature sensors, focus capability on all pixels, and an XD Fusion Engine for smooth zoom and optimisation of image quality.”

The TIPA World Awards 2020 adds to HUAWEI P40 Series’ expanding list of accolades. The HUAWEI P40 Pro was recently given a DXOMARK rating of 128, the highest overall score ever seen on the recognised leader board. In the same review, the flagship smartphone also earned the highest scores for photo and selfie performances, at 140 and 103 respectively.

Joanne Carter is a British photography journalist, editor, curator, and the founder of *TheAppWhisperer.com*, one of the world’s leading platforms dedicated to mobile photography and art. Since its launch in 2009, TheAppWhisperer has become an international hub for artists of all levels to discover, learn, exhibit, and engage with contemporary photographic practice.Built on principles of inclusivity, accessibility, and artistic excellence, Joanne has spent almost two decades championing mobile photography as a serious artistic medium. Through interviews, critical essays, exhibitions, competitions, and education, she has helped shape and document the evolution of mobile art on a global scale.Her work has taken her internationally, lecturing on photography and mobile art at institutions and events including the Museum of Art in Seoul, South Korea, alongside appearances in the UK and Europe. She has served as a juror for international photography and mobile art awards across Portugal, Canada, the United States, South Korea, Italy, and the UK.Joanne is also the founder of *TheAppWhispererPrintSales.com*, one of the first online galleries dedicated exclusively to collectible mobile art, connecting artists with collectors across Europe, the United States, and Asia.Before founding TheAppWhisperer, Joanne worked extensively in print journalism and photographic publishing, including roles at a paparazzi photo agency and as deputy editor of a leading photography magazine. Her freelance journalism, criticism, and commentary have been published widely in both the UK and the US, with bylines in *The Times*, *The Sunday Times*, *The Guardian*, *Popular Photography*, *NikonPro*, *DPReview*, *Which?*, *Vogue Italia*, *LensCulture*, the *BBC*, and more recently, the *Financial Times*, where her published letters on photography continue to contribute to wider conversations around the medium.Alongside her editorial and curatorial work, Joanne’s own photographic practice has been exhibited internationally across the UK, Europe, South Korea, and the United States. Her work increasingly explores themes of grief, loss, death, memory, and the body.Her current research interests centre on grief, death, and poverty, with forthcoming postgraduate study leading towards doctoral research in these areas.Joanne is currently developing new long-form writing and photographic projects and is available for commissions, editorial projects, speaking engagements, and collaborations.Contact: joannetheappwhisperer@gmail.com)