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Apple Unveils New iTunes Featuring Dramatically Simplified Design & Seamless iCloud Integration

Apple today announced the new iTunes for Mac and PC featuring a completely redesigned player, seamless integration with iCloud, and a stunning new look for the world’s most popular online music, apps, TV and movie stores. The new iTunes is coming in October and will feature a dramatically simpler and cleaner interface that keeps your favourite iTunes content at the forefront. With iCloud integration, your music, movie and TV purchases made on any of your iOS devices or computers is conveniently displayed in your iTunes library on your Mac or PC, available anytime you want them. The redesigned iTunes Store, App Store and iBookstore have been rethought to make buying your favourite content on your iPhone, iPad, iPod touch, Mac or PC simpler than ever.

“We created iTunes because we love music and we’re going back to our roots with an incredibly clean design that keeps your music at the forefront,” said Eddy Cue, Apple’s senior vice president of Internet Software and Services. “The new iTunes works seamlessly with iCloud, always keeping your entire library at your fingertips, and we’re adding great new features that make listening to your music more fun.”

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The redesigned iTunes features a full-window interface on your Mac or PC that’s simpler and cleaner, always keeping your favourite content in front of you. The new library view makes it easier to view your music, TV shows and movies, allowing you to click on the category of content you want to browse and that’s all you will see. The expandable album view allows you to see track listings for an individual album, while letting you continue to browse your music library. The new search feature searches across your entire iTunes library, including music, movies and TV shows. The re-imagined MiniPlayer makes it easy to control your music with a small tool bar, you can skip to the next song or search for something new to play—all without having to open your library. Up Next is a fun new way to see what songs are coming up and queue songs or albums you want to hear next.

With iCloud, all of your iTunes purchases are in the cloud and can be accessed from your iPhone, iPad, iPod touch, Mac, PC or Apple TV. The new iTunes features seamless integration with iCloud, which automatically puts all of your purchases into your library on your Mac or PC, regardless of which device you used to make the purchase. iCloud also remembers where you are in your favourite movies or TV shows no matter which device you’re viewing on.

The redesigned iTunes Store, App Store and iBookstore feature a clean design that makes shopping easier and more fun. Featured content is showcased right at the top and easy-to-browse shelves serve up popular music, movies and TV show choices. You also have a preview history that shows you all of the music, movies and TV shows you’ve sampled. iCloud keeps your preview history across all of your devices. Additionally, users can preview 90 second clips of songs while continuing to browse the store.

The new iTunes will be available in October as a free download at www.itunes.com.

The iTunes Store is the world’s most popular online music, app, TV and movie store with a catalogue of over 26 million songs, over 700,000 apps, over 190,000 TV episodes and over 45,000 films. The iTunes Store is the best way for iOS, Mac and PC users to legally discover, purchase and download music and video online. iTunes is the world’s most popular media player for Mac and PC.*

*Content varies by Country.

Joanne Carter is a British photography journalist, editor, curator, and the founder of *TheAppWhisperer.com*, one of the world’s leading platforms dedicated to mobile photography and art. Since its launch in 2009, TheAppWhisperer has become an international hub for artists of all levels to discover, learn, exhibit, and engage with contemporary photographic practice.Built on principles of inclusivity, accessibility, and artistic excellence, Joanne has spent almost two decades championing mobile photography as a serious artistic medium. Through interviews, critical essays, exhibitions, competitions, and education, she has helped shape and document the evolution of mobile art on a global scale.Her work has taken her internationally, lecturing on photography and mobile art at institutions and events including the Museum of Art in Seoul, South Korea, alongside appearances in the UK and Europe. She has served as a juror for international photography and mobile art awards across Portugal, Canada, the United States, South Korea, Italy, and the UK.Joanne is also the founder of *TheAppWhispererPrintSales.com*, one of the first online galleries dedicated exclusively to collectible mobile art, connecting artists with collectors across Europe, the United States, and Asia.Before founding TheAppWhisperer, Joanne worked extensively in print journalism and photographic publishing, including roles at a paparazzi photo agency and as deputy editor of a leading photography magazine. Her freelance journalism, criticism, and commentary have been published widely in both the UK and the US, with bylines in *The Times*, *The Sunday Times*, *The Guardian*, *Popular Photography*, *NikonPro*, *DPReview*, *Which?*, *Vogue Italia*, *LensCulture*, the *BBC*, and more recently, the *Financial Times*, where her published letters on photography continue to contribute to wider conversations around the medium.Alongside her editorial and curatorial work, Joanne’s own photographic practice has been exhibited internationally across the UK, Europe, South Korea, and the United States. Her work increasingly explores themes of grief, loss, death, memory, and the body.Her current research interests centre on grief, death, and poverty, with forthcoming postgraduate study leading towards doctoral research in these areas.Joanne is currently developing new long-form writing and photographic projects and is available for commissions, editorial projects, speaking engagements, and collaborations.Contact: joannetheappwhisperer@gmail.com)