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Hasselblad Masters/HD – New

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Hasselblad Masters for iPhone and HD for iPad is brand new to the App Store. As a leader in the development of photographic technology with an equally strong passion for the art of image-making, Hasselblad has empowered thousands of photographers with its state-of-the-art equipment, software, and strong customer support system since its founding in 1941.

As part of its commitment to supporting the art and science of photography, Hasselblad launched the Masters competition in 2001. This year marks the 10th anniversary of the competition and, like each of the nine groups of Masters before them, the 2012 award winners represent some of the most talented photographers in the world in each of the eleven categories. To honor and acknowledge their excellence in image-making and dedication to the art and craft of photography, we provided each recipient with an H4D medium format camera, lenses, and Phocus software. The current eleven Masters were asked to create a body of work based on the theme “Evoke” for this installment of the Hasselblad Masters series. I invite you to explore Hasselblad Masters: Evoke and hope that you will appreciate and enjoy the amazing images created by this year’s exceptionally gifted award winners.

Both apps are free and you can download them here. iPhone/download. iPad/download.

 

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By Joanne Carter

Joanne Carter, creator of the world’s most popular mobile photography and art website— TheAppWhisperer.com— TheAppWhisperer platform has been a pivotal cyberspace for mobile artists of all abilities to learn about, to explore, to celebrate and to share mobile artworks. Joanne’s compassion, inclusivity, and humility are hallmarks in all that she does, and is particularly evident in the platform she has built. In her words, “We all have the potential to remove ourselves from the centre of any circle and to expand a sphere of compassion outward; to include everyone interested in mobile art, ensuring every artist is within reach”, she has said.
Promotion of mobile artists and the art form as a primary medium in today’s art world, has become her life’s focus. She has presented lectures bolstering mobile artists and their art from as far away as the Museum of Art in Seoul, South Korea to closer to her home in the UK at Focus on Imaging. Her experience as a jurist for mobile art competitions includes: Portugal, Canada, US, S Korea, UK and Italy. And her travels pioneering the breadth of mobile art includes key events in: Frankfurt, Naples, Amalfi Coast, Paris, Brazil, London.
Pioneering the world’s first mobile art online gallery - TheAppWhispererPrintSales.com has extended her reach even further, shipping from London, UK to clients in the US, Europe and The Far East to a global group of collectors looking for exclusive art to hang in their homes and offices. The online gallery specialises in prints for discerning collectors of unique, previously unseen signed limited edition art.
Her journey towards becoming The App Whisperer, includes (but is not limited to) working for a paparazzi photo agency for several years and as a deputy editor for a photo print magazine. Her own freelance photographic journalistic work is also widely acclaimed. She has been published extensively both within the UK and the US in national and international titles. These include The Times, The Sunday Times, The Guardian, Popular Photography & Imaging, dpreview, NikonPro, Which? and more recently with the BBC as a Contributor, Columnist at Vogue Italia and Contributing Editor at LensCulture. Her professional photography has also been widely exhibited throughout Europe, including Italy, Portugal and the UK.
She is currently writing several books, all related to mobile art and is always open to requests for new commissions for either writing or photography projects or a combination of both. Please contact her at: joanne@theappwhisperer.com

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