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DxO introduces revolutionary DSLR-quality camera that attaches directly to the iPhone®

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This is interesting, I’ve known about it for a little while as I’m fortunate to have some ‘connections’ (my husband is one of the technical consultants) for DxO; a world leader in digital imaging technologies. They have introduced the DxO ONE, a revolutionary camera that delivers DSLR image quality in an extremely compact size. At 3.8 oz (108 g) and 2.65” (6.9 cm) tall, the DxO ONE is so small that it easily fits in a pocket, yet it features an ultra-high quality f/1.8, 32mm equivalent aspherical lens with a variable 6-blade iris and a 1-inch 20.2MP CMOS BSI sensor capable of capturing high-resolution images even in very low light.

Made of high-grade aluminum, the DxO ONE is a premium camera that has been engineered with the iPhone and iPad® in mind: it attaches via the Lightning™ connector, turning the beautiful iPhone display into the camera’s viewfinder. The camera swivels ±60°, enabling creative perspectives.

The DxO ONE achieves a DxOMark Sensor Score of 70, and up to 85 when using the SuperRAW™ technology (described below), on par with full frame DSLRs and dramatically higher than any smartphone. DxOMark is the industry-standard protocol for camera and lens image quality assessment, used throughout the camera industry and photography press.

“The image quality of the DxO ONE is stunning,” said Jerome Meniere, CEO and founder of DxO. “It’s possible to shoot crystal-clear images under moonlight, which is incredible for a camera this small. The shallow depth of field and bokeh of the lens at f/1.8 is absolutely perfect for portrait photography.”

A free iOS app enables control of the individual settings on the DxO ONE camera, including aperture (from f/1.8 to f/11), shutter speed (from 15s to 1/8000s), and ISO (from 100 to 51200). In addition to an Auto mode, the DxO ONE app offers various capture modes, including multiple Scene modes, Speed, Aperture Priority, or full Manual mode – and the camera interface automatically adapts to the selected mode for a unique user experience.

The DxO ONE also records outstanding videos at 1080p/30fps or 720p/120fps.

In addition to the built-in microSD™ memory card, photos or video can be automatically stored in the iOS camera roll, where they are immediately displayed on the iPhone’s or iPad’s beautiful high-resolution screen, and can be instantly shared to Facebook®, Instagram®, and Twitter®, leveraging the iPhone’s natural connectivity.

By default, the DxO ONE automatically keeps the valuable high-dynamic RAW ‘digital negative’ files, enabling post-production editing flexibility in RAW conversion programs like DxO OpticsPro and Adobe® Lightroom®.

For the ultimate in noise-free image quality – even in very low light – users can choose to capture images in DxO’s new SuperRAW format. A SuperRAW file is the result of 4 RAW frames captured in quick succession. When the DxO ONE camera is connected to a Mac or PC, the DxO Connect companion software automatically merges the four images together using the very latest in spatial and temporal noise reduction.

“The DxO ONE leverages all of the imaging technologies that we’ve been perfecting for well over a decade,” explained Frederic Guichard, DxO’s Chief Image Scientist. “It brings together mobile imaging miniaturization technologies with a large 1-inch sensor and state-of-the-art software image processing.”

“Being image lovers at DxO, we have built the camera we dreamed of for ourselves and could not find anywhere else: uncompromised image quality always available in our pocket,” concluded Jerome Meniere, CEO and founder of DxO. “We believe that, as the first truly connected camera, the DxO ONE opens a completely new era in digital imaging and we can’t wait to see what incredible images photographers around the world will be able to create with it.”

Pricing & Availability

The DxO ONE is available for pre-order in the UK via www.dxo.com. It is priced at £499 (VAT included), with delivery planned for Q4 2015. For a limited time, the DxO ONE comes with free licenses of two awardwinning RAW image processing software, DxO OpticsPro (ELITE Edition, sold separately for £159), and DxO FilmPack (ELITE Edition, sold separately for £99), which digitally reproduces the look and feel of analog films.

By Joanne Carter

Joanne Carter, creator of the world’s most popular mobile photography and art website— TheAppWhisperer.com— TheAppWhisperer platform has been a pivotal cyberspace for mobile artists of all abilities to learn about, to explore, to celebrate and to share mobile artworks. Joanne’s compassion, inclusivity, and humility are hallmarks in all that she does, and is particularly evident in the platform she has built. In her words, “We all have the potential to remove ourselves from the centre of any circle and to expand a sphere of compassion outward; to include everyone interested in mobile art, ensuring every artist is within reach”, she has said.
Promotion of mobile artists and the art form as a primary medium in today’s art world, has become her life’s focus. She has presented lectures bolstering mobile artists and their art from as far away as the Museum of Art in Seoul, South Korea to closer to her home in the UK at Focus on Imaging. Her experience as a jurist for mobile art competitions includes: Portugal, Canada, US, S Korea, UK and Italy. And her travels pioneering the breadth of mobile art includes key events in: Frankfurt, Naples, Amalfi Coast, Paris, Brazil, London.
Pioneering the world’s first mobile art online gallery - TheAppWhispererPrintSales.com has extended her reach even further, shipping from London, UK to clients in the US, Europe and The Far East to a global group of collectors looking for exclusive art to hang in their homes and offices. The online gallery specialises in prints for discerning collectors of unique, previously unseen signed limited edition art.
Her journey towards becoming The App Whisperer, includes (but is not limited to) working for a paparazzi photo agency for several years and as a deputy editor for a photo print magazine. Her own freelance photographic journalistic work is also widely acclaimed. She has been published extensively both within the UK and the US in national and international titles. These include The Times, The Sunday Times, The Guardian, Popular Photography & Imaging, dpreview, NikonPro, Which? and more recently with the BBC as a Contributor, Columnist at Vogue Italia and Contributing Editor at LensCulture. Her professional photography has also been widely exhibited throughout Europe, including Italy, Portugal and the UK.
She is currently writing several books, all related to mobile art and is always open to requests for new commissions for either writing or photography projects or a combination of both. Please contact her at: joanne@theappwhisperer.com

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