OnePlus today announced its latest premium flagship device, the OnePlus 6

Addressing a common pain point among smartphone users, OnePlus is committed to ensuring its phones remain as fast and smooth as the day they came out of the box. OnePlus achieves this goal through a combination of powerful hardware and intelligent software which work seamlessly together.

The OnePlus 6 is powered by one of the most powerful processors on the market, the Qualcomm® Snapdragon™ 845, which improves performance by 30%, while being 10% more power efficient. Coupled with the Adreno 630, which is 30% faster than the previous generation, the OnePlus 6 is a powerhouse for everything from streaming HD video to playing graphically intense games.

With up to 8 GB of LPDDR4X RAM, the OnePlus 6 effortlessly switches between multiple apps running at the same time without a single second of lag, allowing users to multitask with ease. The OnePlus 6’s dual-lane storage, based on UFS 2.1, ensures faster app loading and read/write speeds.  

As with any OnePlus device, the OnePlus 6 is beautiful and functional in equal measure – now, with more screen than ever before. To provide users with as much screen real estate as possible, OnePlus designed the navigation bar so that it can be replaced with gesture control, freeing up even more viewing space for a cleaner look.

OnePlus has experimented and innovated with glass to deliver its boldest design to date. Donning an all-glass design, the OnePlus 6 facilitates better transmission of radio waves, providing users with up to 1 gigabit of download speed. Due to its strength and malleability, OnePlus used Corning Gorilla Glass 5 on both the front and the back of the device, shaping it with slight curves to create an uninterrupted look and feel.

OnePlus’ meticulous attention to detail is reflected in each of the OnePlus 6’s color variants: Mirror Black, Midnight Black and a limited-edition Silk White. For the Mirror Black and Midnight Black variants, OnePlus embedded a thin layer of film underneath the glass to create a sense of depth as light and shadow move on the device. A jagged texture was etched onto the film of the Midnight Black to produce a subtle S-shaped line when the phone is reflected in light. The limited-edition Silk White uses pearl powder to create a subtle shimmering effect.

The OnePlus 6’s dual camera system features a 16 MP main camera, supported by a 20 MP secondary camera. With an f/1.7 aperture, the 16 MP main camera has been bolstered by a 19 percent larger sensor and OIS for outstanding performance in a range of lighting conditions. With Advanced HDR, OnePlus’ improved High Dynamic Range algorithm, the OnePlus 6 brings out shadows and enhances lighting in photos.

Portrait Mode will be available on the OnePlus 6’s front camera as well as its rear. Using AI, the front camera is able to apply a depth of field effect to selfies. Newly added bokeh effects, including circles, hearts and stars offer new ways for users to customize their portraits.

The OnePlus 6 marks the introduction of OnePlus’ Slow Motion mode, which can capture high-definition video frame-by-frame with astonishing detail, ensuring users never miss the action.

OnePlus’ operating system, OxygenOS, offers a refined Android experience that is faster, cleaner and more customizable than other Android experiences.

Like its approach to hardware, OnePlus’ approach to software is centered around an experience that is refined, efficient and minimalistic. New features are vetted by OnePlus users through channels like the OxygenOS Beta Program and only added once OnePlus is confident the features can improve the way users use their phone.  

The OnePlus 6’s fast charge – a favorite feature amongst OnePlus users – offers one of the fastest charging solutions on the global market. A half-hour charge gives the OnePlus 6 enough power for the entire day.

The OnePlus 6 in 64 GB, 128 GB and 256 GB storage options will be available on oneplus.com in North America and in Europe on May 22^{nd starting from USD 529 / EUR 519 / 469 GBP. The limited-edition Silk White with 128 GB of storage will be available for purchase on June 5th.}

Purchase the OnePlus 6 at O2, the UK’s exclusive retail partner, from May 22nd, or pre-order in-store to pick up your OnePlus 6 before open sales on May 21st. O2 Refresh options include:

• Prices start from £40 per month
• £19.99 upfront then £40 a month for 4GB data
• £19.99 upfront then £46 a month for 8GB data

Magnus McDonald, Director of Product and Category Management at O2: “As the exclusive UK partner for OnePlus we are really excited to be part of another fantastic launch, this time, of the OnePlus 6. We’re proud to yet again bring one of the best phones in the market to O2 customers – continuing to offer great choice and quality. We’re delighted to have been on this journey since 2016 and watching our partnership grow as demand for OnePlus exceeds all our expectations. We look forward to continue working collaboratively with OnePlus and further building on our successful partnership.”

OnePlus recently launched a trade-in programme for Europe, offering even more flexibility to buy a OnePlus 6. The Trade-in programme offers great value across a range of handsets, including non-OnePlus devices. As an example, for May, trading-in a OnePlus 3 or 3T in good condition users can receive up to £190 / €201. The OnePlus 6 is built around The Speed You Need, and OnePlus users who act fast and trade-in their OnePlus 3 or 3T before the end of May will receive a bonus giving them a total of £205 / €216 towards their new OnePlus 6.