Hardware,  News

Nokia welcomes Android developers – TheAppWhisperer

Today at Mobile World Congress, Nokia unveiled five new affordable handsets including a new family of smartphones debuting on the Nokia X software platform. Based on the Android Open Source Project (AOSP), and backed by Nokia’s deep ties with operators, the Nokia X platform gives Android(TM) developers the chance to tap into, and profit from, a rapidly expanding part of the market. The launch builds on Nokia’s leadership in delivering innovation to more price points with its family of Lumia smartphones, and the latest momentum for Windows Phone.

“Today Windows Phone is the fastest growing mobile ecosystem in the world, and we continue to see incredible momentum with our Lumia smartphones,” said Bryan Biniak, Vice President and General Manager, Developer Experience at Nokia. “Now, with the introduction of the Nokia X family of devices, we’re delivering the same design, quality and innovation Nokia is known to lower price points to capture the fastest-growing segment of the smartphone market.”

 

Monetization, plus porting made easy

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With billing agreements in more than 60 markets and with more than 160 operators, Nokia provides developers with access to one of the largest mobile operator billing network in the world, offering the scale and global reach needed to successfully monetize their apps and generate higher revenues.

“The reach of Nokia’s operator billing network provides developers with a powerful revenue driver – up to five times that of credit-card billing offered within other platforms,” said Amit Patel, Vice President, Developer Relations at Nokia. “Combined with Nokia In-App Payment, developers have the freedom to build on the model that works best for them.”

The vast majority of Android apps can be published to the Nokia Store as is. For those that require modifications, the Nokia X analyzer tool significantly reduces porting time by identifying the required changes. To make porting even easier, developers only need to maintain one code base and distribute a single application package file (APK) to target multiple stores.

At launch, leading global apps will be available for the Nokia X family of devices, including Facebook, LINE Free Voice and Messages, LINE Camera, LINE Bubble, Picsart, Plants vs. Zombies 2, Real Football 2014, Skype, Spotify, Swiftkey, Twitter, Viber, Vine and WeChat, among others. And in a first for Nokia customers around the world, BBM, a premier mobile messaging platform, will also be available on the Nokia X family of devices in addition to Windows Phone.

“BBM continues to provide a best-in-class mobile messaging platform with productivity, collaboration and community-building as cornerstones,” said David Proulx, Senior Director, BBM at BlackBerry. “We continue to see great enthusiasm for the BBM experience around the globe and we are thrilled to work with Nokia to preload BBM on devices beginning with Nokia X in select markets. We welcome Nokia X users to the BBM community.”

“LINE’s partnership with a global player such as Nokia is indeed an honor. Delivering LINE on Nokia X represents our commitment of ensuring that people around the world will experience the joy of communication through LINE on Nokia X smartphones,” said Shin Jung-ho, CEO of LINE Plus Corporation. “We are pleased to announce that LINE will continuously offer a variety of features to Nokia X platform to enhance users’ exciting experience in communication, social sharing, imaging, and gaming.”

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Many partners such as Facebook, BBM, Twitter, LINE, Viber, Electronic Arts, Gameloft and Rovio are also making their key apps available across Nokia’s device portfolio of feature phones, Asha, Nokia X and Lumia.  Facebook Messenger, a fast, free and reliable way to stay in touch, will also be coming soon across Nokia’s four tiers of products. Global food delivery app, Foodpanda/hellofood, will also launch across the Nokia Asha, Lumia and X family of devices.

Developer innovation on Nokia Lumia continues, which reflects Windows Phone’s status as the fastest-growing mobile ecosystem in the world.

Today, Nokia also announced that leading partners, including Adobe Photoshop Express, Facetune and JUSP will soon launch for Windows Phone – joining other must-have apps and games including Instagram, Vine, Grand Theft Auto: San Andreas and Subway Surfers, among others that have recently launched.


Adobe’s Photoshop Express app, already available on Windows 8, is coming to Windows Phone later this year to allow consumers to edit easily across Windows PCs, tablets and smartphones. European mobile payment provider JUSP will launch across Windows PCs, tablets and smartphones in the coming weeks, while Facetune will soon let users create high-end portraits from everyday photos with intuitive and powerful tools previously reserved for the pros.


“In a world of mobile development, speed and time-to-market is of the utmost importance,” said Biniak. “At Nokia, we’re focused on helping developers accelerate the development process across platforms, while also providing access to the latest innovation and tools to help them focus on what they do best – creating the next great app.”

Nokia Imaging SDK 1.1 now for Windows

Built on the technology that powers Nokia’s own imaging apps like Nokia Storyteller and Nokia Camera, Nokia introduces a key update to the latest Nokia Imaging SDK – version 1.1. Nokia’s Imaging SDK 1.1 brings powerful image editing features to Windows Phone 8 and Windows 8.1 tablets and PCs. Developers can now utilize the capabilities of the SDK to deliver a converged Windows app experience across any Windows Phone 8 device, such as the Lumia 1020 and 1520, as well as the Nokia Lumia 2520 tablet.

Nokia Developer Exchange Marketplace

Nokia now offers premium merchandising slots in 181 countries to its key partners through the Nokia Developer Exchange Marketplace. This new offer represents an expansion of the Campaign feature introduced in October 2013 for DVLUP, Nokia’s rewards program for developers. Inaugural partners participating in the exchange include Electronic Arts, Gameloft, AE Mobile, Miniclip and Outfit7.

“Even in digital, selling is all about ‘location, location, location,'” said Daniel Morel, Chairman and CEO, Wunderman. “With Nokia Developer Exchange Marketplace, developers have access to prime real estate for their apps, they can leverage performance metrics and do so much more. It’s a big step forward.”

“Nokia Developer Exchange Marketplace is an exciting new proposition,” said Sam Browne, Managing Partner of Carat Global, the number one-ranked agency network in the world. “Nokia’s investment illustrates ongoing intent to build, support, and cooperate with the developer community. Partners will have unique access to a range of valuable media properties, with a proven capability to deliver high consumer reach, and the opportunity of app distribution growth. Both large and small partners can view this as a significant new marketing asset.”

Joanne Carter, creator of the world’s most popular mobile photography and art website— TheAppWhisperer.com— TheAppWhisperer platform has been a pivotal cyberspace for mobile artists of all abilities to learn about, to explore, to celebrate and to share mobile artworks. Joanne’s compassion, inclusivity, and humility are hallmarks in all that she does, and is particularly evident in the platform she has built. In her words, “We all have the potential to remove ourselves from the centre of any circle and to expand a sphere of compassion outward; to include everyone interested in mobile art, ensuring every artist is within reach”, she has said. Promotion of mobile artists and the art form as a primary medium in today’s art world, has become her life’s focus. She has presented lectures bolstering mobile artists and their art from as far away as the Museum of Art in Seoul, South Korea to closer to her home in the UK at Focus on Imaging. Her experience as a jurist for mobile art competitions includes: Portugal, Canada, US, S Korea, UK and Italy. And her travels pioneering the breadth of mobile art includes key events in: Frankfurt, Naples, Amalfi Coast, Paris, Brazil, London. Pioneering the world’s first mobile art online gallery - TheAppWhispererPrintSales.com has extended her reach even further, shipping from London, UK to clients in the US, Europe and The Far East to a global group of collectors looking for exclusive art to hang in their homes and offices. The online gallery specialises in prints for discerning collectors of unique, previously unseen signed limited edition art. Her journey towards becoming The App Whisperer, includes (but is not limited to) working for a paparazzi photo agency for several years and as a deputy editor for a photo print magazine. Her own freelance photographic journalistic work is also widely acclaimed. She has been published extensively both within the UK and the US in national and international titles. These include The Times, The Sunday Times, The Guardian, Popular Photography & Imaging, dpreview, NikonPro, Which? and more recently with the BBC as a Contributor, Columnist at Vogue Italia and Contributing Editor at LensCulture. Her professional photography has also been widely exhibited throughout Europe, including Italy, Portugal and the UK. She is currently writing several books, all related to mobile art and is always open to requests for new commissions for either writing or photography projects or a combination of both. Please contact her at: [email protected]