Street Football: An Insider’s Perspective – Event Tonight – I’ll Be There!
I’m super excited to be attending the preview of the above event tonight in London, it’s in association with HTC a global leader in mobile innovation and design. They have launched ‘Inside Street Football,’ a new exhibition designed to capture the passion and spirit of street football. ‘Inside Street Football’ used the award-winning new HTC One to shoot grass roots football across twelve cities in Europe and the Middle East, including London and Glasgow, with all images captured by Getty Images’ photographers.
The exhibition will be hosted at Top Office Machines, 133-135 Bethnal Green Road – a gallery located in a former computer repair shop – from Friday, 24th of May to Tuesday, 28th of May. The images can also be viewed at an online gallery at http://www.htc.com/uk/ from the 24th of May.
Taking inspiration from HTC’s global partnership with The UEFA Champions League and UEFA Europa League, ‘Inside Street Football’ explores the different urban spaces in which people first discover their love for the game, in addition to capturing a unique perspective on renowned cities as diverse as Riyadh and Stockholm.
Captured by an esteemed roster of Getty Images photographers, ‘Inside Street Football’ utilises the key features of the HTC One UltraPixel camera such as HTC Zoe™ to help capture every movement. From recording stills and HD video at the same time to utilizing the camera’s ultra-wide angle front-facing camera and low-light capabilities, the campaign brings to life the skills required for street football, be that kicking a can around on the streets of Amsterdam or playing at dusk on the beach in Barcelona.
Speaking about the exhibition, Phil Blair, HTC Head of EMEA, said, “Football is a game that transcends all languages, all borders and all backgrounds so it was important for ‘Inside Street Football’ to go back to where it all started and capture the love people have for the game whatever the backdrop. Most people carry a smartphone around with them every day and use it to capture and share content, so it made absolute sense to put the award winning HTC One into the hands of Getty Images photographers to capture the places people genuinely enjoy kicking around a ball.”
Guy Isherwood, the photographer capturing the London images, says, “The HTC One was great for this project, as having such a wide zooming lens enabled me to get involved, up close and personal with my subjects, and having the ZoeTM feature meant I didn’t miss capturing the emotions brought out by the game. “
Joanne Carter
Joanne Carter is a British photography journalist, editor, curator, and the founder of *TheAppWhisperer.com*, one of the world’s leading platforms dedicated to mobile photography and art. Since its launch in 2009, TheAppWhisperer has become an international hub for artists of all levels to discover, learn, exhibit, and engage with contemporary photographic practice.Built on principles of inclusivity, accessibility, and artistic excellence, Joanne has spent almost two decades championing mobile photography as a serious artistic medium. Through interviews, critical essays, exhibitions, competitions, and education, she has helped shape and document the evolution of mobile art on a global scale.Her work has taken her internationally, lecturing on photography and mobile art at institutions and events including the Museum of Art in Seoul, South Korea, alongside appearances in the UK and Europe. She has served as a juror for international photography and mobile art awards across Portugal, Canada, the United States, South Korea, Italy, and the UK.Joanne is also the founder of *TheAppWhispererPrintSales.com*, one of the first online galleries dedicated exclusively to collectible mobile art, connecting artists with collectors across Europe, the United States, and Asia.Before founding TheAppWhisperer, Joanne worked extensively in print journalism and photographic publishing, including roles at a paparazzi photo agency and as deputy editor of a leading photography magazine. Her freelance journalism, criticism, and commentary have been published widely in both the UK and the US, with bylines in *The Times*, *The Sunday Times*, *The Guardian*, *Popular Photography*, *NikonPro*, *DPReview*, *Which?*, *Vogue Italia*, *LensCulture*, the *BBC*, and more recently, the *Financial Times*, where her published letters on photography continue to contribute to wider conversations around the medium.Alongside her editorial and curatorial work, Joanne’s own photographic practice has been exhibited internationally across the UK, Europe, South Korea, and the United States. Her work increasingly explores themes of grief, loss, death, memory, and the body.Her current research interests centre on grief, death, and poverty, with forthcoming postgraduate study leading towards doctoral research in these areas.Joanne is currently developing new long-form writing and photographic projects and is available for commissions, editorial projects, speaking engagements, and collaborations.Contact: joannetheappwhisperer@gmail.com)
3 Comments
Carlos
Golazo!
Sounds like fun Joanne. Wish I lived closer, but will check out the online gallery. Cheers from Austin, Texas!
Laurence Zankowski
Joanne,
With the horror / tragedy that is going on right now, ( OKC, London) it seems we really need to get back to having a sense of play. May these images spur some folks into doing some bit of exuberance for just being alive.
Be well
Laurence
btw: our big thing was hide and seek over summer nights…
carlos
Very nice images…the show of images apparently runs on flash..and does not work on the ipad…but on a desktop computer. The phone itself is pricey. According the site it retails for 529.99 British Pound Sterling equals
804.05 US Dollar. That is a good chunk of change. Would love to have one though.