The Guardian Launches iPhone App
As a contributor to The Guardian Technology Section I am delighted to announce that they have now launched an iPhone app. It is the best way to access their content on the move. The app has been optimized for Apple’s mobile devices and offers a range of features to help you stay in touch with guardian.co.uk content.
Features

This new app (launched January 2011) boasts a range of new features, including award-winning video, reader comments on articles (they are adding in the ability post your own via the app as soon as possible), improved live blogs, football scores, goal alerts and landscape reading. The app retains the best features from the original app – an offline mode which allows you to stay in touch even if you don’t have a signal; easy access to audio and podcasts; elegant personalization; a topic-based search engine; the ability to follow all your favorite Guardian authors and contributors, and superb picture galleries – all presented within an interface specifically designed for the iPhone and iPod Touch.
Price

Outside the US, the app is a subscription-based service without advertising, and is available for £2.99 for six months and £3.99 for a year. Initially, you will need to download the "intro" app which appears in the "free" category and offers you a taste of the new-look app and the option to subscribe for the full service. In the US, the app is advertising-supported and is offered as a free download. Interestingly, The Guardian reports that US readers account to only 8% of the downloads.
This is the second Guardian iPhone app, the previous one has now been withdrawn from sale. If you have downloaded that one you can still use it and if you download this one, you can enjoy six months free subscription.


