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EE Introduces ‘SWAP’ – The Easy Way To Upgrade Mid Contract

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·         EE pay monthly customers now able to ‘Swap ‘ to the latest 4G smartphones after just six months from as little as £49

 

·         Launching on the 17th September, the new ‘Swap’ service is available to customers on 4GEE, Orange and T-Mobile plans

 

With the launch of ‘Swap’, customers with eligible devices can upgrade from any point from six months into their 18 or 24 month price plan.

Simply by returning their existing device, starting a new 24 month 4GEE plan and paying a one-off fee, customers will have access to the latest smartphones.  ‘Swap’ is available to customers on 4GEE, Orange and T-Mobile plans bought directly from EE as well as through indirect partners.  Swap provides an easy way for Orange or T-Mobile customers to upgrade to 4G.

Customers must already have an eligible device that’s in good working order, with no significant dents, scratches, or cracks on the screen.  Swap is available exclusively in EE stores, so customers can get the latest device the very same day they hand in their old one. The one-off fee a customer pays is directly related to the 24 month plan they choose, and they have the option to move to any smartphone in the 4GEE device portfolio.

Available 4GEE ‘Swap’ plans from 17th September:

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Pippa Dunn, Chief Consumer Marketing Officer, EE said: “With smartphone innovation moving at a relentless pace, we realise that some customers want to move to the latest handset at the earliest possible opportunity. That’s why we’ve introduced ‘Swap’ to sit alongside our existing upgrade offers – providing a new, simple and easily affordable option for pay monthly customers to move to the latest 4G smartphones.”

Swap will complement EE’s existing upgrade options. EE offers pay monthly handset customers in the last 45 days of their plan the option to upgrade for free, as well as Early Upgrade for all pay monthly customers who have been with EE for a minimum of six months. With Early Upgrade, customers will receive up to a 33% discount on their outstanding monthly commitment. Customers who choose this option can choose to either keep their device, or recycle it through EE’s recycle and reward scheme.

4G from EE is available to businesses and consumers in a total of 105 towns and cities across the UK, covering 60% of the population – with double speed 4GEE offering average download speeds of between 24-30Mbps now available in 20 towns and cities across the UK.

*An additional charge will be made for larger storage capacity devices. For the full list of eligible devices for ‘Swap’, please see ee.co.uk/swap

By Joanne Carter

Joanne Carter, creator of the world’s most popular mobile photography and art website— TheAppWhisperer.com— TheAppWhisperer platform has been a pivotal cyberspace for mobile artists of all abilities to learn about, to explore, to celebrate and to share mobile artworks. Joanne’s compassion, inclusivity, and humility are hallmarks in all that she does, and is particularly evident in the platform she has built. In her words, “We all have the potential to remove ourselves from the centre of any circle and to expand a sphere of compassion outward; to include everyone interested in mobile art, ensuring every artist is within reach”, she has said.
Promotion of mobile artists and the art form as a primary medium in today’s art world, has become her life’s focus. She has presented lectures bolstering mobile artists and their art from as far away as the Museum of Art in Seoul, South Korea to closer to her home in the UK at Focus on Imaging. Her experience as a jurist for mobile art competitions includes: Portugal, Canada, US, S Korea, UK and Italy. And her travels pioneering the breadth of mobile art includes key events in: Frankfurt, Naples, Amalfi Coast, Paris, Brazil, London.
Pioneering the world’s first mobile art online gallery - TheAppWhispererPrintSales.com has extended her reach even further, shipping from London, UK to clients in the US, Europe and The Far East to a global group of collectors looking for exclusive art to hang in their homes and offices. The online gallery specialises in prints for discerning collectors of unique, previously unseen signed limited edition art.
Her journey towards becoming The App Whisperer, includes (but is not limited to) working for a paparazzi photo agency for several years and as a deputy editor for a photo print magazine. Her own freelance photographic journalistic work is also widely acclaimed. She has been published extensively both within the UK and the US in national and international titles. These include The Times, The Sunday Times, The Guardian, Popular Photography & Imaging, dpreview, NikonPro, Which? and more recently with the BBC as a Contributor, Columnist at Vogue Italia and Contributing Editor at LensCulture. Her professional photography has also been widely exhibited throughout Europe, including Italy, Portugal and the UK.
She is currently writing several books, all related to mobile art and is always open to requests for new commissions for either writing or photography projects or a combination of both. Please contact her at: joanne@theappwhisperer.com

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