Rumoured Apple eSIM
Following a series of published rumours that Apple is set to launch an eSIM-only iPhone handset in September;
Emma Mohr-McClune, a Technology Service Director at GlobalData, a leading data and analytics company, offers her view:
“An eSIM-only iPhone was always a question of ‘when’, not ‘if’—but, so far, there has been insufficient consideration as to ‘how’.
“We don’t believe that Apple will take the ‘big bang’ approach—getting rid of existing systems and transferring all users to eSIMs—but rather launch an eSIM-only variant of its upcoming new model—retaining the dual eSIM-plus-physical SIM slot model for the mass market and its key carrier channel.
“To that end, we believe telecom companies will be given the choice of whether to stock and sell a new eSIM-only iPhone variation alongside more cellular business-friendly dual eSIM/physical SIM support models.
“Further, we think it’s likely that the primary focus of this theoretical eSIM-only iPhone will be the Apple channel and that, by launch, Apple will provide this model with ‘wireless data connectivity inside’ together with one or more connectivity partners—much in the same way it positions 4G and 5G connectivity for the iPad today.
“Apple may also consider a VAS digital service shakeup, aligning Apple-sourced connectivity with certain Apple-branded digital services for a more attractive overall proposition.
“Telcos need to prepare carefully for such an eventuality, boosting their own internal eSIM support tools and general marketing and support readiness, as well as improving their own eSIM onboarding and anticipating aggressor eSIM-support ‘test pilot’ promotion, such as the ones we’ve seen recently in the US from T-Mobile and Verizon’s Visible.”
Following a series of published rumours that Apple is set to launch an eSIM-only iPhone handset in September;
Emma Mohr-McClune, a Technology Service Director at GlobalData, a leading data and analytics company, offers her view:
“An eSIM-only iPhone was always a question of ‘when’, not ‘if’—but, so far, there has been insufficient consideration as to ‘how’.
“We don’t believe that Apple will take the ‘big bang’ approach—getting rid of existing systems and transferring all users to eSIMs—but rather launch an eSIM-only variant of its upcoming new model—retaining the dual eSIM-plus-physical SIM slot model for the mass market and its key carrier channel.
“To that end, we believe telecom companies will be given the choice of whether to stock and sell a new eSIM-only iPhone variation alongside more cellular business-friendly dual eSIM/physical SIM support models.
“Further, we think it’s likely that the primary focus of this theoretical eSIM-only iPhone will be the Apple channel and that, by launch, Apple will provide this model with ‘wireless data connectivity inside’ together with one or more connectivity partners—much in the same way it positions 4G and 5G connectivity for the iPad today.
“Apple may also consider a VAS digital service shakeup, aligning Apple-sourced connectivity with certain Apple-branded digital services for a more attractive overall proposition.
“Telcos need to prepare carefully for such an eventuality, boosting their own internal eSIM support tools and general marketing and support readiness, as well as improving their own eSIM onboarding and anticipating aggressor eSIM-support ‘test pilot’ promotion, such as the ones we’ve seen recently in the US from T-Mobile and Verizon’s Visible.”
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Joanne Carter
Joanne Carter, creator of the world’s most popular mobile photography and art website— TheAppWhisperer.com— TheAppWhisperer platform has been a pivotal cyberspace for mobile artists of all abilities to learn about, to explore, to celebrate and to share mobile artworks. Joanne’s compassion, inclusivity, and humility are hallmarks in all that she does, and is particularly evident in the platform she has built. In her words, “We all have the potential to remove ourselves from the centre of any circle and to expand a sphere of compassion outward; to include everyone interested in mobile art, ensuring every artist is within reach”, she has said. Promotion of mobile artists and the art form as a primary medium in today’s art world, has become her life’s focus. She has presented lectures bolstering mobile artists and their art from as far away as the Museum of Art in Seoul, South Korea to closer to her home in the UK at Focus on Imaging. Her experience as a jurist for mobile art competitions includes: Portugal, Canada, US, S Korea, UK and Italy. And her travels pioneering the breadth of mobile art includes key events in: Frankfurt, Naples, Amalfi Coast, Paris, Brazil, London. Pioneering the world’s first mobile art online gallery - TheAppWhispererPrintSales.com has extended her reach even further, shipping from London, UK to clients in the US, Europe and The Far East to a global group of collectors looking for exclusive art to hang in their homes and offices. The online gallery specialises in prints for discerning collectors of unique, previously unseen signed limited edition art. Her journey towards becoming The App Whisperer, includes (but is not limited to) working for a paparazzi photo agency for several years and as a deputy editor for a photo print magazine. Her own freelance photographic journalistic work is also widely acclaimed. She has been published extensively both within the UK and the US in national and international titles. These include The Times, The Sunday Times, The Guardian, Popular Photography & Imaging, dpreview, NikonPro, Which? and more recently with the BBC as a Contributor, Columnist at Vogue Italia and Contributing Editor at LensCulture. Her professional photography has also been widely exhibited throughout Europe, including Italy, Portugal and the UK. She is currently writing several books, all related to mobile art and is always open to requests for new commissions for either writing or photography projects or a combination of both. Please contact her at: [email protected]
