COMPETITIONS,  News

Adobe brings to life the 100-year old brushes of Edvard Munch and Competition

Adobe has today announced an innovative, first of its kind project, The Hidden Treasures of Creativity, which will digitally recreate the over 100-year old paint brushes of Edvard Munch to inspire a new generation of master painters. In collaboration with The Munch Museum in Oslo and award winning Photoshop brush maker Kyle T. Webster, Adobe has digitally replicated seven of Munch’s original brushes and made them available in Creative Cloud for Photoshop and Sketch users worldwide.

With the support of the Munch Museum’s conservation experts, Munch’s original brushes were photographed in 360 degrees using ultra-high-resolution cameras, which captured all angles and details to create an accurate three dimensional representation. Munch’s artistic style and brushwork were closely analysed by specialists, and combined with data about the brushes’ attributes, including physical properties such as flexibility and bristle type.

The process of turning the data and scans into Photoshop brushes was then performed by Kyle T. Webster, regarded by many as the world’s foremost authority on Photoshop brushes. In collaboration with the museum experts, Kyle has been able to capture the exact shape and performance attributes of each of the brushes, which are available to download for use in Photoshop and Sketch from today.

Simon Morris, Senior Director of Campaign Marketing at Adobe said: “There are certain pieces of art we all know and love. These works transcend time, living on to influence modern creatives, and society as a whole. But we rarely think about the tools that were used to create those masterpieces.”

“The Hidden Treasures of Creativity is all about bringing these tools back to life and placing them in the hands of a new generation of artists. Institutions such as The Met in New York and The Rijksmuseum in Amsterdam are already making their collections available online to help keep classic works of art in the public eye. This innovative project is an extension of this movement, making it possible for today’s artists to rediscover and treasure the brush of a master and use it to create their very own masterpiece.”

Adobe will also be running a contest over the next month between 15th June – 14th July 2017.

This is to encourage Photoshop and Sketch users to make use of these exclusive brushes to create their own versions of Munch’s most famous and iconic painting, ‘The Scream’. Edvard Munch made four different versions of the artwork and 80 years on, Adobe is challenging artists worldwide to create ‘The 5th Scream’.

Entrants will be able to submit their masterpiece by uploading their artwork to Behance with the tag #MunchContest for the opportunity to have their work of art displayed in The Munch Museum in Oslo and as part of a special Behance collection. In addition, the grand winner will receive a cash prize of €6,000 and an all-expenses paid trip to Adobe MAX, the world’s leading creativity conference, taking place in Las Vegas from 18th-20th October 2017 among other prizes. Submissions will be judged on originality, artistic composition, consistency with the theme and creativity by a dedicated panel of judges. The brushes can be downloaded online here with supporting tutorials being made available as part of the campaign. Winners of the contest will be announced on 28th July 2017.

 Check out the tutorial videos below:

Presentation Video

Tutorial 1

Tutorial 2

Tutorial 3

Tutorial 4

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Joanne Carter is a British photography journalist, editor, curator, and the founder of *TheAppWhisperer.com*, one of the world’s leading platforms dedicated to mobile photography and art. Since its launch in 2009, TheAppWhisperer has become an international hub for artists of all levels to discover, learn, exhibit, and engage with contemporary photographic practice.Built on principles of inclusivity, accessibility, and artistic excellence, Joanne has spent almost two decades championing mobile photography as a serious artistic medium. Through interviews, critical essays, exhibitions, competitions, and education, she has helped shape and document the evolution of mobile art on a global scale.Her work has taken her internationally, lecturing on photography and mobile art at institutions and events including the Museum of Art in Seoul, South Korea, alongside appearances in the UK and Europe. She has served as a juror for international photography and mobile art awards across Portugal, Canada, the United States, South Korea, Italy, and the UK.Joanne is also the founder of *TheAppWhispererPrintSales.com*, one of the first online galleries dedicated exclusively to collectible mobile art, connecting artists with collectors across Europe, the United States, and Asia.Before founding TheAppWhisperer, Joanne worked extensively in print journalism and photographic publishing, including roles at a paparazzi photo agency and as deputy editor of a leading photography magazine. Her freelance journalism, criticism, and commentary have been published widely in both the UK and the US, with bylines in *The Times*, *The Sunday Times*, *The Guardian*, *Popular Photography*, *NikonPro*, *DPReview*, *Which?*, *Vogue Italia*, *LensCulture*, the *BBC*, and more recently, the *Financial Times*, where her published letters on photography continue to contribute to wider conversations around the medium.Alongside her editorial and curatorial work, Joanne’s own photographic practice has been exhibited internationally across the UK, Europe, South Korea, and the United States. Her work increasingly explores themes of grief, loss, death, memory, and the body.Her current research interests centre on grief, death, and poverty, with forthcoming postgraduate study leading towards doctoral research in these areas.Joanne is currently developing new long-form writing and photographic projects and is available for commissions, editorial projects, speaking engagements, and collaborations.Contact: joannetheappwhisperer@gmail.com)