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Improving Customer Trust and Enhancing Core Technologies Key to LG’s Mobile Strategy
News in from the Mobile World Congress (MWC) in Barcelona where the new head of LG Electronics’ mobile business, spoke about the importance of meeting consumers’ real needs by improving trust in the LG brand and focusing on core technologies. High-end interim products based on successful premium devices such as V30S ThinQ will play an important role toward that goal, according to LG Mobile Communications Company president Hwang Jeong-hwan. “The majority smartphone customers today desire a great user experience that thoughtfully reflects how they work and play,” said Mr. Hwang. “LG customers expect our phones to excel in four core technologies which we call the ‘ABCD’ of killer features –…
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LG Eyes Mainstream Adoption of Wearables with First Device Powered by Android Wear
With an eye on transforming wearable devices into more than just a conversation piece, LG Electronics (LG) today introduced the highly anticipated LG G Watch (http://goo.gl/Ie8TB0), one of the first devices powered by Android Wear™, Google’s new operating system which extends the Android platform to wearables. As a wrist wearable device featuring a button-less design, the G Watch will appeal to a mass audience with its simple minimalist design, quick and “glance-able” access to useful information and seamless connectivity with other Android devices, keeping users connected wherever, whenever. “As one of the first to market with Android Wear, LG wanted to develop a product that functions as an essential companion…
