-
New – The Lynx Stream Mobile App For iOS And Android Users
The new Lynx Stream App has been developed in the US by digital agency Razorfish using Animoto video slideshow creation service technology and is available for free on iOS and Android. It is being trialled in the UK with the intention of global rollout across a number of Lynx / AXE territories. The app collects every video, picture, text, tweet, check-in and status update a group of friends makes to produce an automatic Stream of the night and highlight video, which can be watched online and shared through social networks. It has been created with the intention to drive brand loyalty and engagement by providing an essential social tool for…
-
Apple’s iAd Coming to Europe in December
Apple® today announced it will expand its revolutionary iAd℠ mobile advertising network to the UK and France this December, with Germany to follow in January. iAd will launch in Europe with iAds from L’Oréal, Renault, Louis Vuitton, Nespresso, Perrier, Unilever, Citi, Evian, LG Display, AB InBev, Turkish Airlines and Absolute Radio. Since its US launch in July, iAd has emerged as a powerful new way for advertisers to reach millions of iPhone® and iPod touch® users right in their favorite apps, while providing a significant new revenue stream for developers. iAd has signed on over half of the top 25 leading US national advertisers in just four months,* with a…