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The Basics Of Starting a Youtube Channel

With the growing influence of social media, it’s no surprise that everyone is tempted by the idea of starting their own YouTube channel. Whether you are an aspiring blogger, an athlete who wants to post online workouts or a business that wants to boost its sales, starting your own YouTube channel can surely be a good thing to do. 

Yet, with the countless numbers of online videos posted every minute, you will want to make sure you stand out. In order to gain a steady increase in the number of your followers and get a solid, money making,  number of views and likes, you’ll need to make sure that your videos stand out. 

If you are starting your own YouTube channel, here are some tips to help you during the process:

 

 

Determine Your Goals 

Your first step should be to determine your goals for your channel and knowing what you want to achieve with your channel. Ask yourself these questions: Am I trying to promote my business? Or am I showcasing my artwork? Or simply sharing my skill or hobby? Or whether you want to become a well-known online personality and make money out of it? Until you can answer these questions, you can’t start creating content. 

Plan Your Content 

Planning and knowing what you will be posting on your YouTube channel is extremely important. Your content is the most important thing about your channel. You can start by writing down all the ideas for the videos you want to create then search for those ideas in YouTube’s search box to see what comes up. This way, you will be able to know what your competitors are doing and devise a way to create better content. 

Invest in the Equipment and Tools that you will use

Although using your smartphone can be an acceptable way to record your videos, it would be better if you are using professional equipment like a good camera and microphone. Increasing your views can be done by investing in equipment which makes the quality of your videos better. Most YouTubers use cinematic cameras like a DSLR along with other videography essentials such as lighting and lenses. 

Another important thing is to find the right YouTube editing software, which is also very important for the quality of your videos. You will not necessarily need advanced software in order to edit your content as you can find several simple editing software that is user-friendly and easily downloadable to your computer. 

Make it Short and Consistent 

When you are still new to YouTube, viewers will not bother to watch your video if it is more than 3-minutes long. When you are first starting, make your videos as short as possible. You will need to be consistent with your videos, and provide content on a regular basis in order to keep the audience engaged and entertained.

Design Compelling Thumbnails 

The video thumbnail and title are the first things viewers see when your video is displayed on YouTube. Creating a thumbnail that pops will separate yourself from similar videos and make sure your viewers will be drawn into watching your video, not other competitors’. 

Although starting your own YouTube channel can seem a little bit scary, yet the benefits of being on YouTube greatly outweigh the downfalls. It is really an easy and affordable way to market yourself or your business, so why not start today and give it a try. 

 

Joanne Carter is a British photography journalist, editor, curator, and the founder of *TheAppWhisperer.com*, one of the world’s leading platforms dedicated to mobile photography and art. Since its launch in 2009, TheAppWhisperer has become an international hub for artists of all levels to discover, learn, exhibit, and engage with contemporary photographic practice.Built on principles of inclusivity, accessibility, and artistic excellence, Joanne has spent almost two decades championing mobile photography as a serious artistic medium. Through interviews, critical essays, exhibitions, competitions, and education, she has helped shape and document the evolution of mobile art on a global scale.Her work has taken her internationally, lecturing on photography and mobile art at institutions and events including the Museum of Art in Seoul, South Korea, alongside appearances in the UK and Europe. She has served as a juror for international photography and mobile art awards across Portugal, Canada, the United States, South Korea, Italy, and the UK.Joanne is also the founder of *TheAppWhispererPrintSales.com*, one of the first online galleries dedicated exclusively to collectible mobile art, connecting artists with collectors across Europe, the United States, and Asia.Before founding TheAppWhisperer, Joanne worked extensively in print journalism and photographic publishing, including roles at a paparazzi photo agency and as deputy editor of a leading photography magazine. Her freelance journalism, criticism, and commentary have been published widely in both the UK and the US, with bylines in *The Times*, *The Sunday Times*, *The Guardian*, *Popular Photography*, *NikonPro*, *DPReview*, *Which?*, *Vogue Italia*, *LensCulture*, the *BBC*, and more recently, the *Financial Times*, where her published letters on photography continue to contribute to wider conversations around the medium.Alongside her editorial and curatorial work, Joanne’s own photographic practice has been exhibited internationally across the UK, Europe, South Korea, and the United States. Her work increasingly explores themes of grief, loss, death, memory, and the body.Her current research interests centre on grief, death, and poverty, with forthcoming postgraduate study leading towards doctoral research in these areas.Joanne is currently developing new long-form writing and photographic projects and is available for commissions, editorial projects, speaking engagements, and collaborations.Contact: joannetheappwhisperer@gmail.com)