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Google News Showcase is launching in the U.K.

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Today, Google have announced News Showcase, their new product experience and licensing program for news, will begin rolling out with local, national and independent publishers in the U.K. As part of their licensing agreements with publishers, they’re also launching the ability for readers to access select paywall content. This feature will give readers the opportunity to read more of a publisher’s content than they would otherwise have access to, while enabling publishers to encourage readers to become a subscriber.

In the U.K, Google has signed partnerships with publishers such as Archant, DC Thomson, Evening Standard, The Financial Times, Iliffe Media, The Independent, Midland News Association, New Statesman, Newsquest, JPI Media, Reach, The Telegraph and Reuters. In total, more than 120 publications in the U.K. will start curating content for News Showcase, many of them local newspapers who do not have the same resources that many larger, national papers have to invest in their digital transformation.

“We welcome this initiative and its potential to give public interest journalism a more visible platform in Google,” says David Higgerson, Chief Audience Officer of Reach, the largest commercial publisher in the U.K, with many regional and national brands. “For us, public interest journalism thrives when it is not just about recording events but is of genuine interest to the public and is able to attract an audience that means it is sustainable. Google’s work here will help give readers a new way to discover news which is important to them, which they may not otherwise have discovered.”

Globally, there are now more than 450 news publications in Google News Showcase in over a dozen countries including Australia, Germany, Brazil, Canada, France, Japan, U.K. and Argentina with discussions underway in a number of other countries.

“Google News Showcase extends The Independent’s well established partnership with Google, delivering on  the brand’s diversified strategy to develop data-rich, engaged customer relationships, licensing revenues and digital subscriptions,” says Zach Leonard, Chief Executive of The Independent. “We’re thrilled to join the platform as it rolls out.”

google news showcase
An example of how News Showcase story panels will look with some of our UK publishing partners

With News Showcase panels, editors at news organizations can help explain complicated news topics and bring context to readers looking to understand more. News Showcase panels display an enhanced view of an article or articles, giving participating publishers more ways to bring important news to readers and explain it in their own voice, along with more direct control of presentation and branding.

“We have a longstanding partnership with Google and we are pleased to be launch partners for News Showcase,” says Chris Taylor, COO, The Telegraph. “We welcome the registration and subscription sampling opportunities that News Showcase will provide to Google users and we are confident that many of them will go on to become Telegraph subscribers.”

News Showcase content from our publisher partners will automatically start to appear in panels in Google News and Discover, and direct readers to the full article on the publisher’s site. People will see panels from publishers they follow in their personalised feeds and they might also see panels from publishers they’re less familiar with, presented as suggestions in the Google News “For You” feed and inside “Newsstand,” the discovery area of Google News. Panels are already appearing in Google News on Android, iOS and the mobile web, and in Discover on iOS, and will start appearing in other versions of these products soon.

By Joanne Carter

Joanne Carter, creator of the world’s most popular mobile photography and art website— TheAppWhisperer.com— TheAppWhisperer platform has been a pivotal cyberspace for mobile artists of all abilities to learn about, to explore, to celebrate and to share mobile artworks. Joanne’s compassion, inclusivity, and humility are hallmarks in all that she does, and is particularly evident in the platform she has built. In her words, “We all have the potential to remove ourselves from the centre of any circle and to expand a sphere of compassion outward; to include everyone interested in mobile art, ensuring every artist is within reach”, she has said.
Promotion of mobile artists and the art form as a primary medium in today’s art world, has become her life’s focus. She has presented lectures bolstering mobile artists and their art from as far away as the Museum of Art in Seoul, South Korea to closer to her home in the UK at Focus on Imaging. Her experience as a jurist for mobile art competitions includes: Portugal, Canada, US, S Korea, UK and Italy. And her travels pioneering the breadth of mobile art includes key events in: Frankfurt, Naples, Amalfi Coast, Paris, Brazil, London.
Pioneering the world’s first mobile art online gallery - TheAppWhispererPrintSales.com has extended her reach even further, shipping from London, UK to clients in the US, Europe and The Far East to a global group of collectors looking for exclusive art to hang in their homes and offices. The online gallery specialises in prints for discerning collectors of unique, previously unseen signed limited edition art.
Her journey towards becoming The App Whisperer, includes (but is not limited to) working for a paparazzi photo agency for several years and as a deputy editor for a photo print magazine. Her own freelance photographic journalistic work is also widely acclaimed. She has been published extensively both within the UK and the US in national and international titles. These include The Times, The Sunday Times, The Guardian, Popular Photography & Imaging, dpreview, NikonPro, Which? and more recently with the BBC as a Contributor, Columnist at Vogue Italia and Contributing Editor at LensCulture. Her professional photography has also been widely exhibited throughout Europe, including Italy, Portugal and the UK.
She is currently writing several books, all related to mobile art and is always open to requests for new commissions for either writing or photography projects or a combination of both. Please contact her at: joanne@theappwhisperer.com

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