Hardware,  News

Will.i.am To Create ‘Genius ‘i’Phone’ With 14 megapixel camera

Will.i.am perhaps best known as one of the founding members of The Black Eyed Peas and seven Grammy Award winner has announced that he is to release an accessory that will enable an iPhone 4 or iPhone 5 to shoot 14 megapixel images. Will.i.am was interviewed by Georgia Dehn of the British newspaper The Telegraph where he explained that next week will see the global launch of his iPhone hardware that ‘will turn your smartphone into a genius-phone’

The first product that will be released is ‘an accessory that clips onto an iPhone and transforms the 8 megapixel smartphone camera into a 14 megapixel camera, which it is claimed dramatically enhances the clarity and definition of your photographs’. The Telegraph spoke exclusively to Will.i.am where he went on to explain, ‘we have our own sensor and a better flash. The dock your phone into our device and it turns your smartphone into a genius-phone. We take over the camera’.

Prices will be announced in London next week, we can’t wait to test this product out and will have a full expert review in due course.

 

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Will.i.am spotted wearing the i.am+ camera for iPhone 5 while out in London with X Factor judge Nicole Scherzinger in October Photo: REX FEATURES

Joanne Carter is a British photography journalist, editor, curator, and the founder of *TheAppWhisperer.com*, one of the world’s leading platforms dedicated to mobile photography and art. Since its launch in 2009, TheAppWhisperer has become an international hub for artists of all levels to discover, learn, exhibit, and engage with contemporary photographic practice.Built on principles of inclusivity, accessibility, and artistic excellence, Joanne has spent almost two decades championing mobile photography as a serious artistic medium. Through interviews, critical essays, exhibitions, competitions, and education, she has helped shape and document the evolution of mobile art on a global scale.Her work has taken her internationally, lecturing on photography and mobile art at institutions and events including the Museum of Art in Seoul, South Korea, alongside appearances in the UK and Europe. She has served as a juror for international photography and mobile art awards across Portugal, Canada, the United States, South Korea, Italy, and the UK.Joanne is also the founder of *TheAppWhispererPrintSales.com*, one of the first online galleries dedicated exclusively to collectible mobile art, connecting artists with collectors across Europe, the United States, and Asia.Before founding TheAppWhisperer, Joanne worked extensively in print journalism and photographic publishing, including roles at a paparazzi photo agency and as deputy editor of a leading photography magazine. Her freelance journalism, criticism, and commentary have been published widely in both the UK and the US, with bylines in *The Times*, *The Sunday Times*, *The Guardian*, *Popular Photography*, *NikonPro*, *DPReview*, *Which?*, *Vogue Italia*, *LensCulture*, the *BBC*, and more recently, the *Financial Times*, where her published letters on photography continue to contribute to wider conversations around the medium.Alongside her editorial and curatorial work, Joanne’s own photographic practice has been exhibited internationally across the UK, Europe, South Korea, and the United States. Her work increasingly explores themes of grief, loss, death, memory, and the body.Her current research interests centre on grief, death, and poverty, with forthcoming postgraduate study leading towards doctoral research in these areas.Joanne is currently developing new long-form writing and photographic projects and is available for commissions, editorial projects, speaking engagements, and collaborations.Contact: joannetheappwhisperer@gmail.com)

2 Comments

  • David

    Now this is interesting!! If you need someone to “test drive” on these units…please think of me!!!

  • Mike

    So if this I.am.cam has its own lens and sensor, it essentially turns your iPhone camera into a storage device. Cool idea If it allows you to use all the camera apps you’ve downloaded. Improved lighting would be good.

    It wouldn’t work for itogs like me however as I use an Olloclip and love that approach. It will be fun to see what emerges.