Adobe Stock and Photographer Bex Day Join Forces to Create Stock Images of the Transgender Community
So very proud of this, to mark International Transgender Day of Visibility, Adobe Stock has partnered with self-taught photographer Bex Day to create a collection of images to celebrate the UK’s transgender community.
Bex Day, renowned for her unique and original style, has created a collection that focusses on ten transgender people of varying ages, with different backgrounds, set against the backdrop of London and Berlin. The set of images are available on the Adobe Stock library from today.
There is growing visibility of the trans community in politics and pop culture, but currently a dearth of images that reflect this. In the visual world, old stereotypes often mean there are huge communities not represented because they don’t fit into a prescribed box. The new collection by Bex Day delivers on Adobe Stock’s ambition to make images more inclusive of people of different backgrounds supporting marketers and visual artists to more accurately depict these communities and individuals.
The collaboration is part of Adobe Stock’s Visual Trend forecast, which gives brands, designers and artists a window into topics, themes and discussions that are drawing consumers’ attention. The trend for March/April, The Fluid Self, explores the ways our concept of identity are changing; from Facebook’s inclusion of 71 different gender options, to fashion brands developing no-gender lines.
Bex Day, a London-born photographer now based between London and Berlin, cast the trans models featured in the collection from towns such as Shropshire and Essex, to showcase the diversity of the trans community across different ages, nationalities and fashion styles. She says, “I’m excited to get involved in this series as it is important to shine a light on Britain’s trans community. As the world is evolving at a rapid rate it’s important that Stock contributors continue to document current affairs, especially those that can make a difference.”
Ryan Levitt, Senior Communications Manager at Adobe EMEA adds; “Adobe is committed to expanding the range and diversity of images available in Adobe Stock, and ensuring there is a more authentic representation of the transgender community is an important part of that. We are working with some truly inspirational contributors to bring this to life in Adobe Stock, with our latest focus on the Fluid Self an exciting opportunity to help challenge harmful myths and stereotypes about people from different backgrounds. Bex Day’s collection is a fantastic addition to the library.”
©Bex Day
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