Huawei P9 Now Launched

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London – Today at an exclusive launch event at London’s Battersea Evolution, Huawei Consumer Business Group unveiled the much anticipated Huawei P9 and P9 Plus. Created in collaboration with Leica, the dual-lens P9 sets a new standard in smartphone photography. The Huawei P9 is the first smartphone co-engineered with the global iconic brand, Leica Camera AG. The P9’s dual-lens camera takes smartphone photography to the next level, allowing people to capture both vivid colors and striking black and white images. Huawei’s new B3 Talkband wearable wristband also made its global debut.

A groundbreaking moment for event guests included a first look at an exclusive trailer of the new Huawei P9 TV commercial starring Henry Cavill and Scarlett Johansson, Global Product Ambassadors for the Huawei P9 series. Showcasing the connection between two global stars in Shanghai and Hollywood, the trailer symbolizes the partnership between Huawei and Leica and the intersection of color and black and white. Cavill was joined at the P9 launch by iconic photographers Mary McCartney (whom I first met many years ago when at I worked at a paparazzi press agency in London) and David Guttenfelder from National Geographic as well as BBC Global News CEO Jim Egan, Condé Nast Chairman and Chief Executive Jonathan Newhouse, Vogue China Publisher Anita Chang and Huawei UK Board Members Sir Andrew Cahn and Dame Helen Alexander.

“Huawei is excited to give P9 users the best smartphone photography experience by leveraging the unrivalled capabilities of Leica, the leader in the world of imaging for more than 100 years,” said Richard Yu, CEO, Huawei Consumer Business Group. “Consumers around the world use their smartphones to take billions of pictures each year, making photography critical to user experience. P9 users can now capture images with unmatched clarity, richness and authenticity, with a masterfully designed and powerful smartphone that looks and feels incredible.”

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Leica and Huawei – Smartphone Photography Partnership

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Leica and Chinese Telecom giant Huawei have formed a smartphone photography partnership. That very sentence is quite extraordinary, on the surface Leica and Huawei make strange bedfellows but dig beneath the luscious silk sheets and you will find some stimulating smart moves.

Both Leica and Huawei have a lot to gain by this partnership, Leica want a slice of the smartphone photography pie. Huawei is the third largest smartphone manufacturer in the world and in 2015 sold more than 100 million devices.

Richard Yu, CEO of the HUAWEI Consumer BG said: “We choose our partners carefully, and with this extraordinary collaboration we are offering our wide customer base and consumers the best elements of two expert brands in harmony: combining innovation and design, enhancing the user experience and continuing to inspire amazing advancement in human technology through exceptional premium imaging quality. Leica is a legend in the world of photography; we believe no other manufacturer has revolutionised the industry as much as them. We, HUAWEI, take the utmost pride in exceptional quality and Leica is in a class of its own in its sector.”

Oliver Kaltner, CEO of Leica Camera AG said: “The strategic alliance between HUAWEI and Leica Camera demonstrates the desire of two rapidly growing and globally active brands to continuously push the envelope of the technologically possible. In addition to innovative strength and premium standards, our two companies are united by the commitment to uncompromising quality. The technology partnership with HUAWEI offers Leica Camera an excellent opportunity to introduce its proven optical expertise into a new product segment and to unlock exciting business areas in the field of mobile devices. Smartphones make a very important contribution to the world of photography and open an important door for Leica to new target groups and fields of application.”

We’ll keep in touch with this story as it develops.

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Transport for London and Apps for Good announce partnership helping young Londoners develop technology skills

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My good friend Jenny Hodge, previously PR Manager for Leica in the UK is representing Switch Communications on behalf of Apps for Good and it’s a fabulous resource. Apps for Good is an open-source technology education programme aimed at providing young people with creative, business and technical skills, particularly in low income and under-represented communities. … Read moreTransport for London and Apps for Good announce partnership helping young Londoners develop technology skills

TheAppWhisperer – Endorsed by Leica Camera

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We just thought you might like to see this endorsement on our LinkedIn site for Photography from our good friend Jenny Hodge, Marketing Manager for Leica Camera, UK and Ireland. What a great honor. Thank you for recognising our skills Jenny. We’ve also been endorsed by Dell Wolfensparger the Creative and Technical Director of Really … Read moreTheAppWhisperer – Endorsed by Leica Camera

Jony Ive To Design New Leica M Camera

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Well, we are not surprised by this news but definitely excited. We’ve known for many years how Apple feels about Leica cameras and so it was no surprise to learn at Leica’s special event last night at Photokina (where theappwhisperer is right now) that Dr Andreas Kaufmann from Leica announced they’ve got a very special … Read moreJony Ive To Design New Leica M Camera

Nikon Coolpix S800 To Have Android Inside

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According to Nikonrumors this morning, Nikon will soon announce a new Android based compact camera. The model name will be the Coolpix S800. Nikon is expected to make this announcement at Photokina later on this year. We knew it was only a matter of time until this happened, afterall the compact camera market has suffered … Read moreNikon Coolpix S800 To Have Android Inside

Would Henri Cartier-Bresson Have Used A Smartphone?

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Theresa Malone from The Guardian has written an interesting piece in the paper today. She poses the question of ‘would Henri Cartier-Bresson have used a camera phone?’. It is of course a very topical subject, not speifically regarding Henri Cartier-Bresson but for all professional photographers. Many grumble that smartphone photography is not ‘real’ photography although … Read moreWould Henri Cartier-Bresson Have Used A Smartphone?

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